Episodes
Feb. 12, 2020
Creating 10 Magic Words
In Monday's School of Podcasting I have Eric Nuzum who is the author of Make Noise A Creators Guide to Podcasting and Great Audio Storytelling. One of the exercises is pretty hard: Here is is: Describe your idea in no more th...
Feb. 5, 2020
Your Podcast Description - Who and What
When you are making your podcast description you need to keep two things in mind: Who is it for? Is this for guitar players? Is it for people just starting out or for professional musicians? Those are two VERY different audie...
Jan. 29, 2020
Why Would People Listen to You?
Your podcast is a gift. The question is are you a person who buys people a gift card (which screams "not very personal, not much thinking put into the gift) vs a personalized gift that shows you really know what the person wa...
Jan. 22, 2020
How Long Does it Take to Grow Your Podcast Audience?
I can handle this topic a couple of different ways. I could tell you what you want to hear and say you can grow your audience in about six weeks (and a lot of you would take out your credit card). You might go to www.podcastc...
Jan. 15, 2020
A Free Strategy to Get a Clear Picture of Your Audience
I'm reading the book Make Noise A Creator's Guide to Podcasting and Great Audio Storytelling and in the book author Eric Nuzum has a cool strategy of going to http://images.google.com and typing in some of the keywords that y...
Jan. 8, 2020
Why You NEED to Know Your Audience
I have an extreme situation. My neighbor's mother died today. She was 96 and it wasn't a surprise. Still, as I don't really know my audience I don't know how to react. Do I say Everything is going to be fine? Your mother is n...
Dec. 18, 2019
I'm Nervous About Trying Something New
You are thinking of changing the format or going "outside the box" of your typical topics, and you're nervous. While it can help to get feedback from other podcasters, or your friends, but the BEST place to get feedback from ...
Dec. 11, 2019
Tips on Live Streaming
I do a show every Saturday at 10:30 AM ET at www.askthepodcastcoach.com/live It's the same time every week so my audience knows when and where to find me. It never changes. If I don't feel good, the show must go on. If you ar...
Dec. 4, 2019
Creating Crowdfunding Rewards
If you're working on crowdfunding, you have to position your rewards in a way so that they are a reward for your audience. What Do Superfans Want? Superfans want more content. They love your show and they want more of it. Kee...
Nov. 27, 2019
Making 60,000 From Patreon
From the Patreon website, you can expect 5% of your audience to join your crowdfunding campaign. The average patronage is $7/month. If you want to make $60,000 (take home) you need to make $98,192 gross income. This means you...
Nov. 20, 2019
Getting Your Content Should Be Simple
I had someone ask me about publishing a "preview" of a show and then putting the "full" version of the website (but not have the full version go to Apple, Google, etc). There are tools at Libsyn.com (use the coupon code sopfr...
Nov. 13, 2019
Getting Your Podcast Guests to Share Your Show
You notice that none of your quests that you interview on your podcast are sharing their interview. There is a reason for that. The interview you did was very similar to the other interviews they have done in the past and the...
Nov. 6, 2019
Ask the Question and Shut Up
In the previous episode, we talk about the importance of listening, to take this one more level deeper in this episode I want to talk about the importance of staying out of the way of the guest. I edit some client's show's an...
Oct. 30, 2019
The Key to a Good Podcast Interview
It's not the size of the guest that brings value, its the size of the value that makes the guest. When doing interviews you need to ask yourself: Why am I bringing this person on? How will this person bring value to my audien...
Oct. 23, 2019
Podcast Booking Resources
You are looking for places to be interviewed, or you're looking for guests for your show. Today we talk about a few. Some of these resources will charge between $400-$1000 per month (hundreds of dollars per episode). There ar...
Oct. 16, 2019
How to Be the Best Podcast Guest
When you get booked to be on a show your goals is to understand the goal of the show, and understand who you are talking to. Here are some steps to take: Listen to at least two episodes of the podcast before your appearance. ...
Oct. 9, 2019
How to Record Interviews For Your Podcast?
Avoid The Phone if Possible Unless it is your only option, you want to avoid using an actual phone line as it will sound like, well, the phone (it cuts some of the clarity out and the bass). If you have people who will only u...
Oct. 9, 2019
How to Get Booked on Podcasts as a Guest
Here is what people do to me: Hello (no name), I love your show ( which one I have several). Here are a few paragraphs about me and why I'm so great. Here is How to Get Booked on Podcasts: Do your homework and listen to the s...
Oct. 2, 2019
I NEED A BREAK!
In the last episode , I mentioned how you shouldn't take a break. With this in mind, I realize that "life happens" and you can't put things like your family or your job, or your health on the back burner so something has to g...
Sept. 25, 2019
Should I Take a Holiday Break with My Podcast?
There are holidays throughout the year especially towards the end of the year. Some questions you might ask is: Is your audience taking a break from driving to work? Are they not grocery shopping/walking the dog? Are they tra...
Sept. 18, 2019
Get Your Podcast on Amazon For Free
Smart speakers are getting more and more popular, but for the most part podcast listening is not the MAIN thing that people are using their devices (like the Amazon Dot, or Echo) for (and we can include the Google Home). Ther...
Sept. 11, 2019
The Courage to Press Record
You have everything you need (name, equipment, etc) and still can't press record. Today I've got some steps to help you overcome your fears with just a little practice. Mentioned in this episode: Is Your Podcast Not Growing? ...
Sept. 4, 2019
I Want To Start Multiple Podcasts
Podcasts are a lot like children. They take up a lot of time. They're kind of expensive and you learn a lot of insights by having one. There are times when I run across people who want to launch six podcasts starting next mon...
Aug. 28, 2019
The Worst Way To Start Your Episode II
When people find your show and like it they will download a lot of your old episodes. I did this recently and found a podcast that I should have loved. I pressed start on the latest episode and was greeted with a pre-recorded...