Take Off the Mask: Building a Life You Don't Have to Hide From with Jake Brown

What if the version of you the world applauds… is the one that’s quietly breaking you?

This episode of Your Passion, Purpose, and Personal Brand is sure to stick with you. Lisa McGuire invites business coach and former agency leader Jake Brown, into a conversation that names something many of us have lived for far too long:

The exhaustion of pretending.
The fear of being “found out.”
The cost of crafting a life that looks good, but doesn’t feel like you.

Jake spent 20+ years building agencies, collecting accolades, and performing success; all while hiding his ADHD, working nights and weekends, and wearing a mask that kept the world clapping... but kept him unseen.

After a traumatic brain injury forced a full reset, Jake began asking two game-changing thoughts:

“Says who?”
“I don’t want to.”

That was the start of everything changing. Now, Jake helps late-diagnosed ADHD founders and creatives build businesses that don’t require them to betray themselves.

Through his ADHD Tides Framework and Brain Friction Scorecard, he shows people how to work with their wiring — not against it — and finally live without the mask.

If you’ve ever felt like you were too much, not enough, or had to perform to belong… this episode is your invitation to come home to yourself.

This Conversation Will Help You:

• Understand why masking your true self feels so exhausting, and how it shows up in life, leadership, and work

• Learn how ADHD and other forms of neurodivergence affect focus, energy, and shame

• Discover why so many high achievers secretly feel stuck or broken (even while they’re “crushing it”)

• Use the ADHD Tides Framework to map your natural rhythms and stop pushing through low-tide days

• Reduce “brain friction” by identifying the hidden ways your executive function is burning out

• Reclaim your energy by learning the difference between constant and consistent

• Replace shame with strategy — and isolation with compassion

CONNECT WITH JAKE

LINKEDIN : https://www.linkedin.com/in/airballoon/

WEBSITE: jakebrown.co

Brain Friction Scorecard: jakebrown.co

CONNECT WITH LISA

LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/ 

WEBSITE: https://lisamcguire.com

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