Your Passion, Purpose and Personal Brand
Why am I here? What is my purpose?
How can I live in alignment with who I was created to be?
People are waking up to realize the life that was promised to them does not exist, nor does it begin to provide fulfillment. Join Lisa McGuire each week for interviews with intentional leaders who have not been afraid to reinvent themselves. Solo episodes are about growing to experience "so much more" and the impact of becoming your legendary self when living by your design.
Recent Episodes
245
Sept. 22, 2026
You're Being Compared Before You Ever Get the Call with John Way, Katie Lantukh and Lisa McGuire
Your Buyer Has Already Made a Decision: How AI, Authority and Differentiation Shape the B2B Shortlist Most service providers assume the real selling happens once they get into the room. The prospect books the call, hears the story, understands the process, and finally sees what makes the business different. The 2026 Atlanta B2B Buyer Preferences Study suggests that much of that decision-making is happening earlier. In this episode of Your Passion, Purpose and Personal Brand, Lisa McGuire is
244
Sept. 15, 2026
When Success No Longer Fits: Finding Purpose Beyond the C-Suite with Jesse Hardy
What happens when the life you worked decades to build still looks successful, but no longer feels true? Jesse Hardy knows that threshold well. A former U.S. Marine and C-suite executive, Jesse Hardy spent 30 years climbing every version of the success ladder: leadership, influence, travel, money, responsibility, and the kind of career that made sense on paper. Then came the question he could no longer outrun: is this really it? In this episode of Your Passion, Purpose, and Personal Brand, Jes
243
Sept. 8, 2026
How to Be Known for the Leader You’ve Already Become with Lilith Christiansen
What happens when you've already changed, but the world is still responding to an older version of you? That's the tension at the center of this conversation. When Lisa McGuire first began working with Lilith Christensen, Lilith wasn't lacking experience, credibility, or leadership ability. She'd already been a C-suite operator, a consultant, an advisor, an author, and founder. What she hadn't caught up on was her own language. She was still describing herself with terms tied to work she'd alre
241
Sept. 1, 2026
When the Obvious Career Path Is No Longer Yours: Zach Rodriguez on Money, Meaning & Living Well Now
What happens when the path in front of you makes perfect sense, and you know it is no longer yours? After 10 years in the Navy as an MH-60R helicopter pilot and aircraft commander, Zach Rodriguez had an obvious next move: commercial aviation. It would have been lucrative, respected, predictable, and easy to explain. He chose something else. Today, Zach is the founder of Outlive Financial Planning, a fee-only fiduciary firm helping high-income millennials and families align their time, health,
241
Aug. 25, 2026
When Your Work Still Works, But No Longer Tells the Whole Truth with Sarah-Anne Wildgoose
What happens when your experience hasn’t disappeared, your work still has value, and your business is still functioning, but the way people understand what you do has become far too small? In this episode of Your Passion, Purpose and Personal Brand, Lisa McGuire sits down with Sarah-Anne Wildgoose, founder of Saw Design Studio, for an honest conversation about identity evolution, professional reinvention, personal branding, and finding language that finally reflects the depth of your work. Sar
238
Aug. 18, 2026
When Success No Longer Fits: The Return to Yourself with Lisa McGuire
What if the next chapter of your life doesn’t require you to become someone new? After five months and twenty-two episodes exploring identity, leadership, success, belonging, worthiness, reinvention, and the hidden friction that keeps us attached to who we’ve already outgrown, one truth has become impossible to ignore: Identity evolution isn’t about becoming someone better. It’s about returning to who you were before adaptation became identity. In this final episode of the Identity Evolution