SOON Stack | Build on Solana, Deploy Everywhere with CEO Joanna Zeng
What if you could bring Solana’s speed to every major blockchain—and onboard millions of new users with zero friction?
In this new episode of The Index, host Alex Kehaya welcomes back Joanna Zeng, Co-founder & CEO of SOON, for an exciting update on how her team is breaking down the walls between blockchain ecosystems and building the infrastructure for a more unified Web3.
Soon is pioneering a decoupled SVM architecture—separating Solana’s execution layer from its consensus layer—to deliver Solana-level performance on Ethereum, BNB Chain, Base, and beyond. The result? Developers can build once and deploy everywhere, while users get high-speed dApps without switching ecosystems.
Joanna also shares how Soon has evolved from pure infra to application builder. Their new platform, Simp for Fun, brings together AI-powered copy trading and livestreaming to create an experience that feels like Twitch for traders—a smart, user-friendly entry point for onboarding the next wave of users into Web3.
We also cover:
- Three SVM rollups live in production
- Over 40 applications deployed on mainnet (half incubated by the Soon team)
- A 51% token allocation to the community
- Emerging market traction and grassroots growth
From technical breakthroughs to real-world adoption, this episode shows how Soon is executing at startup speed while building for long-term impact.
Subscribe to The Index for weekly interviews with builders pushing the edge of crypto, AI, and Web3 infrastructure.
🔗 Learn more about SOON: https://soo.network/
🐦 Follow Soon on X: https://x.com/soon_svm
Show Links
The Index
X Channel
YouTube
Host - Alex Kehaya
Producer - Shawn Nova
00:00 - Welcome to the Index Podcast
00:51 - Introducing Decoupled SVM Technology
03:14 - Open Source Innovation and Execution as a Service
05:24 - Product Market Fit Journey
10:15 - Simp for Fun: AI-Powered Copy Trading
16:29 - Building Traction and Community Campaigns
26:31 - Upcoming Events and Community Growth