THE FUTURE IS HOW
Welcome to The Future Is How, a podcast that empowers you to actively shape your future with practical insights and inspiration. Hosted by Dr. Frederik G. Pferdt, former Chief Innovation Evangelist at Google, it explores how to build a future-ready mindstate through engaging conversations with experts in sleep, nutrition, mindfulness, and more. Move beyond predictions—discover how to turn anxiety about the future into excitement and possibility, starting with your mindstate. Tune in and take control of your tomorrow.
Recent Episodes
Feb. 20, 2026
The Future Belongs to the Ones Who Try | Fynn Kliemann on Courage, AI & Creating Without Permission
The Future Is How with Fynn Kliemann. In this episode of The Future Is HOW, Frederik G. Pferdt speaks with Fynn Kliemann about courage, AI, entrepreneurship, and creating without permission. Fynn shares the one thing he plans...
Feb. 6, 2026
How Money Trains Us Every Day. Greed, Desire, Fear, Love and the Future of Wealth | Markus Koch
Episode Summary Money is not just something we earn, spend, or invest.It is something that trains us every day . In this episode of The Future Is HOW , Frederik G. Pferdt sits down with Markus Koch , widely known as the face ...
Jan. 23, 2026
How Art Regulates the Brain When the World Feels Overwhelming | Ivy Ross
🎧 The Future Is HOW with Ivy Ross How Art Regulates the Brain When the World Feels Overwhelming | Ivy Ross In this episode, Frederik Pferdt sits down with Ivy Ross , Vice President of Design for Hardware Products at Google an...
Dec. 18, 2025
The Future is How | Best of 2025
As 2025 comes to a close, it’s time to pause and look back. Not to summarize the year, but to harvest what truly mattered. This was a year full of futures. Full of encounters with people who don’t wait for what’s next, but ac...
Nov. 28, 2025
Igniting Belief - The Power of Evangelism | Guy Kawasaki
Today on The Future is How, Frederik's guest is Guy Kawasaki. In 1983, when there was no such thing as evangelism in businesses and corporations, he popularized it, while working with the Macintosh Division of Apple. He set s...
Nov. 14, 2025
The Art of Starting Before You’re Ready | Tessa Forshaw and Rich Braden
Today on The Future is How , Frederik's guests are Tessa Forshaw and Rich Braden – authors of Innovation-ish: How Anyone can Create Breakthrough Solutions to Real Problems in the Real World Rich Braden is the founder and CEO ...
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