Today’s guest is Chad Sanderson, who has been leading sales and marketing
teams to success for over 20 years through his proven and predictable ValueSelling
Framework. Chad, who has been named a Top 5 Emerging Training Leader, has
worked in sales, built teams, and achieved targets -- both within organizations
and as a consultant. He cuts through the outdated, theory-based “fluff” so often
attributed to sales training, and gets down to the nitty-gritty with a raw, no-BS
perspective to look at what is working, what’s not working, and where there may
be opportunities to drive predictable revenue growth through sales optimization.

INTERVIEW TOPICS
• The Sales Singularity - How Tech Increases Need for H2H in B2B Sales
• Sales Experience - how to keep your sales teams from killing your brand and
your bottom line
• 3 Ways to Leverage a Framework to drive revenue, respect and resiliency in
your business
• Why learning and training with tech only misses the human mark

For over twenty years, Chad Sanderson has led sales and marketing teams to success
by implementing and reinforcing his award-winning ValueSelling Framework. He has
successfully sold and marketed products and professional services across verticals
and around the globe. Named a Top 5 Emerging Training Leader by Training
magazine, Chad knows the sales world inside and out. He’s worked in sales, built
teams, and achieved targets -- both within organizations and as a consultant. He’s
been successful, and he’s failed and recovered.
Through his ValueSelling Framework -- a proven, repeatable, and predictable
methodology -- Chad guides teams and organizations to look at their process
through a new lens. He cuts through the antiquated, theory-based “fluff” so often
attributed to sales training, and gets down to the nitty-gritty with a raw, no-BS
perspective to look at what is working, what’s not working, and where there may be
opportunities for growth. Never candy-coating the truth, Chad places the utmost
value on honesty and authenticity. He’s committed to each client’s success and
earning the trust to become a “trusted advisor.”
With decades of experience and a unique perspective, Chad understands how to
drive predictable revenue growth through sales optimization. His passion for sales
and marketing shines through in his podcast The B2B Revenue Executive Experience,
where he holds inspiring conversations with revenue executives to share tactical
strategies for sales and marketing professionals to understand and prepare for the
next evolution of H2H selling.

CONNECT WITH CHAD
Email: chad.sanderson@valueselling.com
Website: valueselling.com
Phone Number: 303-834-5932
LinkedIn: in/chadsanderson
Facebook.com/ValueSellingAssociates
iTunes b2b-revenue-executive-experience
Skype: @csanderson001