Episodes
383
April 8, 2019
From Comedian To Copywriter- Interview With Kevin Rogers
Over the past few weeks, we've had a "shake-up" on the show. We had several weeks in a row of freewheeling discussion with two of my assistants, Tiffany and Adrian, and my son, Sean. To please the long-time listeners, some of whom aren't thrilled with this new style of episode, we've decided to launch a second podcast. That way, if you want to tune into the freewheeling silly stuff, you can do that. And if you want to hear the more serious business and copywriting stuff, you can do that too. ...
382
April 1, 2019
Interview With David Garfinkel
Today it's just my special guest and me. But never fear, Tiffany, Sean, and Adriane will be back very soon. For the next few weeks, I'll be sharing some interviews I did with great copywriters. I asked them to share their philosophies about how to write copy that sells. This week I'm interviewing David Garfinkel, the world's greatest copywriting coach. But first… Click here to download or listen to this episode now. Spiritual Foundations: I want to encourage you to remember some important t...
381
March 25, 2019
Ben Settle's Phantom Pooping Prospects
NOTE: The title of today's episode is the work of Ben Settle, who promptly smacked my wrist for grabbing one of his old subject lines – and rightfully so. Ben is a friend – but we don't steal from our enemies. We certainly don't steal from our friends! So sorry, el Benbo. The slight was not intentional, but that don't make it right. We changed the name of the episode to reflect Ben's ownership of the term, and we also changed the graphic for the post. Finally, I emailed out subscribers explainin...
380
March 18, 2019
I Am A Capitalist Pig
This week we're taking off the gloves! My son Sean and I–along with Tiffany and Adrianne–get down and dirty in a heated discussion about Capitalism and Socialism. It all started with a controversial Facebook post I wrote about why I'm a proud Capitalist Pig… oink, oink! We're also going to talk about… An online tool that allows you to "exponentialize" your social media content. You can create content one time and have it show up in many different social media platforms, "automagically." The ti...
379
March 11, 2019
Authentic Health With Dr. Gus Vickery
On today's episode, I am interviewing Dr. Gus Vickery, a doctor in North Carolina and the author of the book, "Authentic Health." As a part of his practice, he goes deep down in his patient's history and blood work to find an individualized plan for them so they can live their healthiest life and possibly reverse their diseases. And he did this for me. Listen on to hear my test results and what he suggests. Click here to download or listen to this episode now. 4:14 Dr. Vickery talks about how h...
378
March 4, 2019
How To Get Clients Now
Today on the show, we talk about how to get clients now and the 3 pillars of building a copywriting business. We also do Q&A with Ray where my assistant, Tiffany, asks me some questions that you may or may not want to know the answers to. Click here to download or listen to this episode now. Spiritual Foundations 8:00- There is a passage in James that says you are not supposed to be boasting about tomorrow. Does this mean we shouldn't have goals? 9:05- Choose goals that are challenging and st...
377
Feb. 25, 2019
Everything Is My Fault
Just a sampling of comments on our last few podcasts… "You have ruined your podcast." "I thought you were a Christian." "You're a complete f-ing a-hole." And to be fair: "Best podcast you have ever done." "This was a GREAT episode!" "Ray, I have always liked your show, but I love it now that you have Tiffany and Sean with you!" In today's podcast, I'll answer the questions about what's going on with our show, what you can expect in future episodes, and why we're making all the changes. ...
376
Feb. 18, 2019
Does This Fat Make Me Look Fat?
Today on the podcast we are talking about TV preachers, how people feed their delusions and the meaning of beauty. Also, we have some fun questions that my assistant, Tiffany, asks in our new Q&A section. Click here to download or listen to this episode now. 0:50- TV Preachers are still a billion-dollar industry. Why is this? 4:20- Sean's interesting take on how all of us have delusions. 6:25- "People will do anything for those who encourage their dreams, justify their failures, allay their f...
375
Feb. 11, 2019
How To Market With Evil Intentions
Let's say I discovered a secret language pattern than could force people to buy whatever I'm selling. Would you wan to know this tactic? Would you use it? What if people bought stuff they couldn't afford for no other reason tan your tricky marketing tactics? Would that make you evil … or them gullible? All this and more in a rough-cut podcast recoding in an empty boardroom after a day full go meetings… Click here to download or listen to this episode now. [01:00] How the beauty & fashion indus...
374
Feb. 4, 2019
Now For Something Completely Different
Today's podcast is completely different than anything I have done in the past. Today, you get to listen in as my Executive Assistant, Tiffany Laughter-Twining, and my Personal Assistant, Adriane Allred – interview me. They're asking me all the toughest, most personal questions come from you, O Constant Listener. I somehow suspect they slipped in a question or two of their own as well. Expect to be entertained and surprised. Click here to download or listen to this episode now. In this shockingl...
373
Jan. 28, 2019
Marketing And The Meaning Of Life
Today we are talking about marketing and specifically how we are marketing in our businesses and the meaning of life. Click here to download or listen to this episode now. This Episode is Sponsered by How To Write Copy That Sells You can get my book by just paying for shipping. Get it here: Rayedwards.com/freebook SPIRITUAL FOUNDATIONS Is Jesus against materialism? I share my thoughts on this subject and why a statement an author made recently about this made me angry. Do you make assumptio...
372
Jan. 21, 2019
The One Skill To Rule Them All
What's the highest leverage skill you can learn in business? What if there was a skill you could learn that would allow you to: Create a new product or company from thin air? Create cash windfalls on command Convince others of your belief or cause Decide your income and make it real Become location independent Save a company or start a new one Attract and grow a tribe Launch or relaunch a product Get a raise or promotion Start a movement Lower marketing costs AND increase revenue & profits Spre...
371
Jan. 14, 2019
How To Completely Reinvent Your Life And Your Way of Thinking About It
This is episode 371 of The Ray Edwards Show. I get asked frequently, how I became who I am and why I believe what I believe. I read and form opinions from what I read, and I am very good at finding brilliant minds. So I am sharing some of my favorite books from some of the most brilliant minds with you. Listen on to hear my recommendations. Click here to download or listen to this episode now. Here are the books I recommend you read if you want to reinvent your life and the way you think about ...
370
Jan. 7, 2019
A Conversation With Ben Settle, Email Marketing Jedi
This week I am talking to the 10-minute workday creator, Ben Settle. We discuss trolls, social media, and what is coming out in the future. Click here to download or listen to this episode now. Here are the highlights from today's episode: • Ben plans his year out 2 or 3 years ahead. • How Ben manages to have a ten-minute workday. Really. • Ben has a product that he launched, and gets paid for every year- and yet he did virtually no work on it. • Ben publishes a newsletter about email marke...
369
Jan. 3, 2019
If You Can Believe It, You Can Achieve It- With Amy Porterfield
Welcome to the Ray Edwards show and 2019! For the first podcast of the year, I am talking to Amy Porterfield. We tackle life coaches, how to overcome your emotions, how to accept B+ work and why, and how Amy is making significant changes in her business, and you can, too. Click here to download or listen to this episode now. Here are the highlights from today's show: • It is okay to feel emotions, in fact, it is good. But you can not let your feelings overcome you and determine your actions. ...
368
Dec. 24, 2018
How To Make Change Stick
Today I am talking to the Mindset answer man, Cliff Ravenscraft. Cliff tells us how to make our resolutions stick. Click here to download or listen to this episode now. Right now everybody is thinking about their New Year's resolutions. A New Year's resolution is just a goal or set of goals that you set at the beginning of the new year. If setting resolutions doesn't work, can you make your goals work? Cliff says to follow this 4-step plan to achieve your goals: Believe it's possible. Write...
367
Dec. 17, 2018
There Is No Obstacle In Your Way
We don't get to decide when things happen in our lives, like obstacles. We do get to choose what we do with those obstacles and what we make out of them. Perhaps these obstacles are the path to what you really want. Click here to download or listen to this episode now. In 1996, for the first and only time in my entire life – I was fired from a job. I had been recruited by Citadel Broadcasting to move to Salt Lake City and do the morning show. I moved my little family from Knoxville TN to Utah. ...
366
Dec. 10, 2018
You Don't Need Easy
Think about the things in your life that you consider problems. What if these thing could actually be used to propel you forward in life and business? What if you could use the things that seem to be working against you and make them work for you instead? Click here to download or listen to this episode now. Is the way you are setting your goals keeping you from reaching them? Is your attitude standing in the way of you being able to overcome your problems? Be intentional about your goals. It...
365
Dec. 3, 2018
The Amazing Story Of The Symphonic Copywriter
Today I am talking to Dr. Douglas Pew of Symphonic Copywriting. Dr. Pew is one of my copywriting students. His story of the transition from a university professor to a successful copywriter is genuinely inspiring. Click here to download or listen to this episode now. Dr. Douglas Pew www.SymphonicCoypwriting.com Hi, I'm Dr. Douglas Pew, the Symphonic Copywriter. I'm a former university professor of music turned Copywriter and Marketing Strategist. I help business owners like you compose compellin...
364
Nov. 26, 2018
I'm Quitting
Yes, I'm quitting. I'm quitting all the things that make me stressed, unhappy — anything that makes me or others miserable. Click here to download or listen to this episode now. Spiritual Foundations Jesus talked about serving God and serving riches, but he did not condemn money. Read what he said in Matthew 6:24. Feature Presentation Here's a list of some things I'm quitting: Worry Anxiety Doubt Depression Jealousy Anger Addiction Compulsion Manipulation Comparison Competition De...
363
Nov. 19, 2018
3 Things I Learned From Jeff Walker
Today I'm sharing 3 Things I Learned from Jeff Walker at LaunchCon. I just returned from a week in Orlando where we held our ESP Certified Copywriter Workshop. (Link: www.rayedwards.com/espcc) Shortly thereafter, we attended LaunchCon with Jeff Walker. Click here to download or listen to this episode now. Spiritual Foundations Today's Spiritual Foundation is about having faith and trusting God. How worried or stressed are you? How often do you have to remind yourself to trust God about these thi...
362
Nov. 12, 2018
Creating Disney Magic With Lee Cockerell
This week I am talking to Lee Cockerell. He is the former executive vice president of operations for the Walt Disney World resort. As the Senior Operating Executive for 10 years, Lee led a team of 40,000 cast members. He was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping and entertainment village, the ESPN sports and recreation complex, in addition to the ancillary operations which supported the number one vacation destination in the world. That is...
361
Nov. 5, 2018
The One Thing That Changes Everything
What if I told you that one thing can change everything? In fact, the only thing that changes everything is one thing. Find out how to make use of this one thing now. Click here to download or listen to this episode now. Spiritual Foundations Some people who are super religious about foul language, and through I think there is a better way to express yourself than using profanity, there are a few passages in the Bible that I feel are misrepresented using profanity. Ephesians 4: 29 says "Let no ...
360
Oct. 29, 2018
The One Hour Launch
What If I told you that you could get all the financial and list building benefits from doing a launch in just one hour? Well, you can. My guest, Pete Vargas, will tell you how. Click here to download or listen to this episode now. Spiritual Foundations A lot of people think that if you run a business, in order to do good, you need to give your money away…but that is not what the Bible says. Proverbs 11:26- The people curse him who holds back grain, but a blessing is on the head of him who se...