William Cladek, SVP of Revenue at Firework, describes how top retailers are mastering video commerce by creating engaging, personalized shopping experiences through live demos and interactive content.
Watch the full video here: https://www.youtube.com/watch?v=v5M6l9PkFc8&t=6s
#retail #retailing #grocery #conveniencestores #cpg #branding #advertisingandmarketing #onlineshopping #shoppingandtheretailindustry #supplychainmanagement Chris Walton Anne Mezzenga
