Dollar General has announced a first-of-its-kind retail media solution in partnership with The Trade Desk and Criteo. This new infrastructure unifies on-site and off-site ad inventory into a single process, providing a massive unlock for the industry. By connecting off-site, on-site, and in-store capabilities, Dollar General is positioning itself to…
Amazon Pharmacy is aggressively expanding its reach, now offering same-day delivery of GLP-1 medications like the Ozempic pill to nearly 3,000 cities. In this video, we discuss the massive implications for the pharmacy industry and traditional grocers who rely on pharmacy foot traffic. Key topics covered: Expansion Plans: Amazon's strategy…
Audible has launched a first-of-its-kind physical space in New York City: the Audible Storyhouse. Described as the world's first "bookless bookstore," this pop-up experiment aims to redefine how we discover and experience stories. In this video, we discuss whether this innovative retail concept is a breakthrough for the audiobook industry…
OpenAI has officially launched its ChatGPT Ads Manager, signaling a major move to compete directly with giants like Google and Meta. With plans to generate $2.5 billion in revenue this year and a staggering $100 billion by 2030, OpenAI is rapidly transforming into a major advertising powerhouse. In this video,…
Target has officially entered the social commerce arena with two brand-new creator initiatives, but is it enough to stay competitive? In this video, we break down the launch of Club Target—a gamified experience for emerging TikTok and Instagram creators—and Target Ambassadors, a high-level partnership powered by the LTK influencer shopping…
In this Retail Technology Spotlight episode, Judah Berger, AI Product Manager at Unframe.ai, joins Omni Talk to explore one of the biggest questions facing retail leaders today: how do you actually implement AI across an organization without creating operational chaos? Judah works directly with enterprises to turn AI from an…
After hearing about a K9 named Nitro uncovering hidden cash at the airport, Chris Walton asks Kathryn Mazza the ultimate travel question: what’s the most questionable thing you’ve ever tried to bring through security? What follows is a hilarious TSA story involving a miniature Solo Stove, fondue sticks, fuel gel,…
Chris Walton shares the grossest thing he’s ever witnessed while traveling and it might permanently change how you feel about airport water bottle refill stations. In this Fast Five Lightning Round segment with Kathryn Mazza, Chris recounts a shocking moment at Heathrow Airport that had him swearing off refill stations…
Could GLP-1 medications make Amazon an even bigger force in pharmacy? Kathryn Mazza thinks so. In this Fast Five Lightning Round segment, Kathryn explains why Amazon’s same-day prescription delivery and lower-cost GLP-1 pills could dramatically reshape the pharmacy landscape for grocery retailers and standalone chains alike. From privacy and convenience…
Kathryn Mazza shares what surprised her most about living in Des Moines, Iowa and why the Midwest city is growing faster than many people realize. From booming development and new restaurants to people leaving the coasts for a different lifestyle, this Fast Five Lightning Round segment explores why Des Moines…
Chris Walton didn’t think Audible’s bookless bookstore sounded like a good idea… at first. In this Fast Five Lightning Round segment with Kathryn Mazza, Chris explains why the pop-up concept may actually work and how audiobook discovery could mirror the same impulse-buy magic that keeps physical bookstores alive today. From…
Dollar General’s retail media network is making headlines and Kathryn Mazza says the unified strategy could be a major breakthrough for advertisers. In this Fast Five Lightning Round segment, Kathryn explains why connecting offsite, onsite, and in-store media is so difficult to execute and why Dollar General’s latest partnerships could…
Chris Walton is not sold on Target’s new social media creator program. In this Fast Five Lightning Round segment with Kathryn Mazza, Chris explains why he thinks Target is years late to social commerce and why creators may ultimately benefit platforms like LTK more than Target itself. From creator loyalty…
ChatGPT is officially entering the advertising game and retail leaders are paying attention. Kathryn Mazza breaks down why AI ads felt inevitable, how the early pilot ads are performing, and why Google should be watching closely. From inflated CPMs to Gen Z skipping “Googling” altogether, this Fast Five segment explores…
Jeff Bezos on Omni Talk? Chris Walton says yes please. Kathryn Mazza asks the ultimate dream guest question and Chris reveals the retail leader he’d most want to interview on the show. From John Furner shoutouts to Bezos remote-ing in from his yacht, this Fast Five Lightning Round segment imagines…
Target creator culture. ChatGPT ads. Audible opening a “bookless bookstore.” And somehow… a miniature Solo Stove getting flagged by airport security. ⏩ Tune in for the full episode here: https://youtu.be/W5Ei9Mjru4c This week’s #FASTFIVE gets chaotic fast as Chris Walton is joined by Kathryn Mazza, former Hy-Vee CMO and current Chief…
This Omni Talk Retail Fast Five Lightning Round segment closes out the show with rapid-fire questions, chaotic travel stories, and some very spirited retail debates. Chris Walton and Kathryn Mazza discuss creator loyalty, dream podcast guests, unexpected Des Moines growth, bizarre airport behavior, and whether Target’s latest moves deserve praise…
This Omni Talk Retail Fast Five segment explores Amazon Pharmacy expanding same-day delivery access for GLP-1 medications, including Ozempic-related treatments, across thousands of cities. Chris Walton and Kathryn Mazza discuss why GLP-1 medications could dramatically reshape grocery shopping habits, pharmacy traffic, and consumer behavior across retail. They also explain why…
This Omni Talk Retail Fast Five segment explores Audible’s new “bookless bookstore” concept opening in New York City. Chris Walton and Kathryn Mazza discuss why experiential retail continues to grow, how immersive audio experiences could reshape physical retail, and why retailers are searching for new ways to create emotional connection…
This Omni Talk Retail Fast Five segment explores Dollar General combining its on-site, off-site, and in-store media capabilities into one connected retail media ecosystem. Chris Walton and Kathryn Mazza discuss why retail media continues to explode, how Dollar General’s scale gives it a unique advantage, and why advertisers are increasingly…
This Omni Talk Retail Fast Five segment explores Target’s launch of two new creator programs and what it says about the future of creator commerce in retail. Chris Walton and Kathryn Mazza discuss why retailers are investing more heavily in influencers and creators, whether Target is late to the trend,…
This Omni Talk Retail Fast Five segment explores OpenAI officially launching its ChatGPT Ads Manager and what it could mean for the future of digital advertising. Chris Walton and Kathryn Mazza discuss why AI-powered search advertising may become a major threat to traditional search engines, how retailers should approach testing…
In this week’s Omni Talk Retail Fast Five sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Quorso and Veloq, Chris Walton and special guest Kathryn Mazza, former Chief Marketing Officer at Hy-Vee, former President of RedMedia, and now Chief Growth Officer at Barrows Connected Store, discussed: Coming…
