Episodes
March 15, 2019
Pricing at Starbucks
Ed and Ron will discuss a blog post by Kent Hendricks, 6 psychological tactics behind the Starbucks menu. If you're interested in behavioral economics and how it intersects with pricing choices, you don't want to miss this sh...
March 8, 2019
Free-rider Friday - February 2019
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free-Rider Friday! As many know, our typical show is “topic” driven. We dive dee...
March 1, 2019
LIVE from the Meeting of the Minds
Ron and Ed are jazzed to be doing the show live from the 90 Minds annual conference, The Meeting of the Minds in San Diego. The Meeting of The Minds brings our membership of consultants, resellers, and software providers toge...
Feb. 22, 2019
Interview with Tien Tzuo
Ron and Ed are honored to have Tien Tzuo as a Guest on the program. Tien currently serves as CEO of Zuora (NYSE:ZUO), a company he co-founded in 2007 and took public in 2018. Under Tien's leadership, Zuora has emerged as the ...
Feb. 15, 2019
Incumbents Hate Competition But Customers Love It
All business people live the ultimate contradiction. They pray at night for supernormal profits and spend their days driving down those profits by competitively supplying customers with more of what they want. As the economis...
Feb. 8, 2019
Memorable Mentors: Richard Feynman
According to Wikipedia, Richard Feynman [May 11, 1918 – February 15, 1988] was an American theoretical physicist, known for his work in the path integral formulation of quantum mechanics, the theory of quantum electrodynamics...
Feb. 1, 2019
Free-Rider Friday, January 2019
The last Friday of every month Ed and Ron will do “Free-Rider Friday.” Most of our shows are “topic” driven, where we dive deep into one subject. Free-Rider Fridays are designed to be “event” driven, whatever issues are in th...
Jan. 25, 2019
A Priest and a Rabbi
Ed and Ron are honored to have back on the show for the third time, and at the same time, Father Robert Sirico and Rabbi Daniel Lapin. Join us for another fascinating conversation with these two mentors, covering issues from ...
Jan. 18, 2019
The Real Monopolies: Occupational Licensure
Customers are best served and protected when they have many competitive alternatives. We don't like self-serving monopolies. Of course, as sellers we all want to be monopolies, with little competition, ability to charge high ...
Jan. 11, 2019
The Best Books We Read in 2018
Thousands of books are published each year. Some are worthless, fewer still have lasting value, but a handful possess the ability to transform your business (and possibly, your life). Yet with today’s busy and demanding sched...
Jan. 4, 2019
2018: Year in Review
Ed and Ron will discuss some of their favorite shows and guests from 2018, comment on the notable people we lost, as well as some other topics.
Dec. 28, 2018
Free-Rider Friday, December 2018
The last Friday of every month Ed and Ron will do “Free-Rider Friday.” Most of our shows are “topic” driven, where we dive deep into one subject. Free-Rider Fridays are designed to be “event” driven, whatever issues are in th...
Dec. 14, 2018
The Subscription Business Model, Part II
The Subscription Economy: The idea is to turn customers into subscribers. As the world moves from experiences to access and transformations over ownership and deliverables, customization, not standardization, and constant imp...
Dec. 7, 2018
Memorable Mentors: Eric Hoffer
Eric Hoffer (July 25, 1898 – May 21, 1983) was an American moral and social philosopher. He was the author of ten books and was awarded the Presidential Medal of Freedom in February 1983. His first book, The True Believer (19...
Nov. 30, 2018
Free-Rider Friday, November 2018
The last Friday of every month Ed and Ron will do “Free-Rider Friday.” Most of our shows are “topic” driven, where we dive deep into one subject. Free-Rider Fridays are designed to be “event” driven, whatever issues are in th...
Nov. 16, 2018
Interview with Warren Meyer
Ron and Ed are excited to have on economist and blogger Warren Meyer. Warren runs a large small business, by which he means that it seems to require a tremendous amount of work for the money it makes. His company runs parks a...
Nov. 9, 2018
The Subscription Business Model
The Subscription Economy: The idea is to turn customers into subscribers. As the world moves from experiences to access and transformations over ownership and deliverables, customization, not standardization, and constant imp...
Nov. 2, 2018
Interview with Dr. Walter Williams
Ed and Ron are honored to interview Dr. Walter Williams. He has made scores of radio and television appearances which include “Nightline,” “Firing Line,” “Face the Nation,” Milton Friedman’s “Free To Choose,” “Crossfire,” “Ma...
Oct. 26, 2018
Free-Rider Friday, October 2018
The last Friday of every month Ed and Ron will do “Free-Rider Friday.” Most of our shows are “topic” driven, where we dive deep into one subject. Free-Rider Fridays are designed to be “event” driven, whatever issues are in th...
Oct. 19, 2018
Interview with Chris 'Elroy' Stricklin, Colonel -Ret, USAF
Ed and I are honored to have Chris Elroy Stricklin back on the show to discuss his experience in leadership, implementing the Debrief and Lessons Learned into corporate life, and other topics from his fascinating career in th...
Oct. 12, 2018
Interview with Economist Russ Roberts
Ed and I are honored to interview economist Russ Roberts, the host of our favorite podcast, EconTalk. Russ is the author of four books, each of which Ron recommends highly. We will discuss these books, along with other topics...
Oct. 5, 2018
Interview with Erik Asgeirsson and Ron Quaranta
Ron and Ed are excited to be joined by Erik Asgeirsson and Ron Quaranta. Erik is the President and Chief Executive Officer of CPA.com. He has more than 20 years of experience in leading technology organizations and driving bu...
Sept. 28, 2018
Free-Rider Friday, September 2018
The last Friday of every month Ed and Ron will do “Free-Rider Friday.” Most of our shows are “topic” driven, where we dive deep into one subject. Free-Rider Fridays are designed to be “event” driven, whatever issues are in th...
Sept. 21, 2018
Xen Accounting's Ryan Lazanis
Ryan Lazanis has been operating Xen Accounting without timesheets for the past five years. Founder of Xen Accounting, an innovative firm in Canada, Ryan embraced the idea of blowing up the old ?We sell time? business model of...