Episodes
Nov. 1, 2022
Troubleshooting Your Podcast Growth While Keeping Your Sanity
If there is a problem with the sound of your podcast, the way you troubleshoot it is by isolating each part of your signal chain (the path your voice takes from the microphone to the cable to the interface to the recorder, e...
Oct. 15, 2022
How to Know What Your Podcast Audience Wants
Audience engagement is critical for the success of any podcast. It's important to know who your audience is and what they want to hear. By understanding your audience, you can create content that resonates with them and keeps...
Oct. 1, 2022
They Want Me to Pull Down Their Interview?!
I saw on Facebook that someone who has been podcasting for a while and has their guests sign a release form was contacted by a former guest who asked them to remove their interview. They were going to school for psychology an...
Sept. 15, 2022
How to Avoid Sounding Stupid On Your Podcast
I was on a show this week, and first let me say that my ego was not bruised, and I wasn't upset. However, I was worried that the host of the podcast that was interviewing me was throwing away his credibility. When interviewin...
Sept. 1, 2022
Additional Stats You Can Get From Directories
I'm back from speaking at Podcast Movement in Dallas. I shared a presentation, and here are some of the main points. Watch my full presentation. 1. Never let anyone get between you and your podcast, web host, media host, etc....
Aug. 15, 2022
I've been Gone so Long How Do I Bring My Podcast Back?
In a way it doesn't matter WHY you were away, but you started a podcast and were consistent in your schedule, until you weren't. Life happened and what was supposed to be a few days turned into a few weeks, maybe months, or e...
Aug. 1, 2022
What Happened When I Ignored My Own Advice
I have advice that I tell my clients: Record a few test episodes so you can see how long it will take to create an episode - then pick your schedule. Get some feedback from someone you are not related to, or didn't grow up wi...
July 15, 2022
What to Include in your first podcast episode
In the past, I would recommend what we called, "episode zero" where you would share about yourself, what to expect, and why you started the podcast. Then I read something In the book, Epic Content Marketing: How to tell a dif...
July 1, 2022
Is It Time to Re-Record My Intro?
When you first start out, you are not as confident on the microphone, you may be using some "not so great" equipment (like your camera's microphone) and you haven't mastered mixing audio (so your music bed is too loud). Now 1...
June 15, 2022
Embracing Constructive Feedback
I was at an event and went to lunch with an old friend and he asked if I would like some feedback (I'm always open for advice)? He mentioned that sometimes when I'm talking about a mistake someone makes I may be coming across...
June 1, 2022
Getting the Most Out of Conferences
There is a conference about your topic, and you decide to attend. If you are traveling to get there, this won't be cheap so today I'm going to tell you how to get the most out of going to a conference. Wear Comfortable Shoes ...
May 15, 2022
Facebook is Pulling the Plug on their Podcast Efforts
I have seen this over and over in my 17 years of podcasting. A big company comes in and explains how they are embracing podcasting, and then a short time later they quietly disappear and hope all the people with microphones d...
May 1, 2022
How to Pick Your Podcast Publishing Schedule
There is a simple exercise you can to pick the right publishing schedule. I did this with my new podcast and it help me immensely. WHY? As always it comes back to WHO is this for and WHY are you doing it? You might do a quick...
April 15, 2022
What is a 301 Redirect and When Do I Use One?
You join an online podcasting community and people keep talking about "301 redirects." What is it and when do you use it? 301 REDIRECTS If you've ever moved, you know you need to fill out a change of address form so any mail ...
April 1, 2022
Launching Your Podcast Without The Heart Attack
People are trying to launch their podcast with down to the second precision and I'm here to tell you that you're going to lose your mind or have a heart attack. People will pick a release date (typically not far out enough) a...
March 15, 2022
Avoid Having Your Podcast Hijacked
When you let someone configure your podcast, there is a good chance you "Didn't know what I didn't know" and you may not even own your show. Today I cover some tips. 1. Make your media host offers a redirect ( use the coupon ...
March 1, 2022
Are You Annoying Your Audience With Your Bad Podcast Experience?
Currently, I live alone. However, when I start HBO Max or Hulu a screen pops up that asks me who is listening with only one choice - Me. I know that it's only one click. However, can't they tell that there isn't an option her...
Feb. 15, 2022
Behind the Scenes of Dynamic Content
Dynamic Content Flavors Pre and Post Rolls This enables you to add dynamic content (ads, or other promotions) at the beginning and end of your show/ Mid Rolls This enables you to content (ads, or other promotions) anywhere i...
Feb. 1, 2022
Your Podcast is NOT a Grocery Store
Today we talk about front-loading your podcast with the best content to get people engaged and to KEEP them engaged. GROCERY STORES Grocery stores make their customers walk to the back of the store (typically ) to get to the ...
Jan. 15, 2022
The Five Questions You Need to Answer When Starting Your Podcast
As I release this it's January which is a month where many people launch a podcast. Why? Because it's a new year and they are pumped up and ready to embrace the new year. That is great and I love the excitement. Here are some...
Jan. 1, 2022
Why You Need an OBJECTIVE Opinion About Your Podcast
I know it's hard to ask someone to review that first episode that you just spent 10 hours working on, but it makes no sense to promote something until you know it engages your listeners. THE BEST EXAMPLE In watching the docum...
Dec. 15, 2021
Should I Charge My Guest to Appear on My Podcast?
With some bigger shows able to charge a gust to appear on their shows, today I'm going to share why I think this is a bad idea. 1. You need to disclose that the guest is paying you to appear turning your podcast into an infom...
Dec. 1, 2021
When Is Your Podcast Good Enough to Publish?
With a Thanksgiving Turkey, they now have that little red peg that pops up to let you know the turkey is ready. How does that work in podcasting? You've worked for HOURS on this first episode. IS it ready? Don't Publish The F...
Nov. 15, 2021
Creating a Focus Group For Your Online Course For Free
The most profitable way to make money with your podcast is by selling your own products and services. Today I share a strategy on how you can do a focus group for your online course without spending any money. MENTIONED IN TH...