Episodes

Avoid These Common Corporate Podcast Pitfalls
Jan. 2, 2025

Avoid These Common Corporate Podcast Pitfalls

Starting a corporate podcast can be a daunting task, and one of the biggest mistakes you can make is choosing a host who isn't fully committed to the project. The importance of selecting a passionate host who understands the ...
The Pros and Cons of AI in Podcasting: My Take on NotebookLM
Dec. 26, 2024

The Pros and Cons of AI in Podcasting: My Take on NotebookLM

NotebookLM is a new AI tool that allows users to upload PDFs and generate podcast content, raising questions about the role of AI in the podcasting world. Dave Jackson shares his insights on this technology, discussing both i...
Mastering Content Consistency: Lessons from Hallmark Movies
Dec. 19, 2024

Mastering Content Consistency: Lessons from Hallmark Movies

Staying consistent with your podcast content is crucial for meeting your audience's expectations and fostering loyalty. Dave Jackson emphasizes the importance of sticking to a winning formula, much like the predictability of ...
Why Aren't More People Listening to Your Podcast?
Dec. 6, 2024

Why Aren't More People Listening to Your Podcast?

Are you wondering why more people aren’t tuning into your podcast? The truth is, it often comes down to the content you’re producing and how well it resonates with your audience. In this episode, Dave Jackson dives into the f...
Don't Start a Podcast Without This Essential Ingredient
Nov. 8, 2024

Don't Start a Podcast Without This Essential Ingredient

If you're contemplating starting a podcast, one crucial factor to consider is your passion for the topic. When a listener recently asked me about launching a history podcast, I emphasized that success isn't about the number o...
The Real Secret to Monetizing Your Podcast: It’s Not What You Think
Oct. 31, 2024

The Real Secret to Monetizing Your Podcast: It’s Not What You Think

The podcasting landscape is often clouded by persistent myths that can derail the efforts of even the most dedicated creators. In this enlightening session, Dave Jackson confronts the widely held belief that consistency in ep...
Forget the Critics: Love Your Podcast Voice
Oct. 9, 2024

Forget the Critics: Love Your Podcast Voice

Navigating the complexities of podcasting can be challenging, especially when faced with self-doubt and external criticism. In a recent discussion, the importance of authenticity in voice and presentation was emphasized, part...
Avoiding Middlemen: Directly Monetizing Your Podcast
Sept. 13, 2024

Avoiding Middlemen: Directly Monetizing Your Podcast

Why would you put a limit on how much someone in your audience would give to you as a way of saying "Thanks" for doing your show? When someone creates a product, they need to ask, "Who is this for, and what problem does this ...
Should I release my entire podcast seasons at once?
Aug. 9, 2024

Should I release my entire podcast seasons at once?

I saw this question from Stanley Adoyi in a Facebook group and thought I'd use it today. If you have a question you can leave it at www.podcastconsultant.com/voicemail Seasons makes sense in two situations: 1. You have a team...
How to Become the McDonald's of Your Podcast Genre
Aug. 2, 2024

How to Become the McDonald's of Your Podcast Genre

Today we're diving into a topic that might not seem connected to podcasting at first glance—McDonald's. When you think of McDonald's, you might picture those golden arches and maybe even crave an Egg McMuffin or those unforge...
Remote Interviews Part 2
July 25, 2024

Remote Interviews Part 2

Last week talked about gear. This week we are talking about being a good guests and finding a good guest. Mentioned in this episode: Is Your Podcast Not Growing? Struggling to grow your podcast beyond friends and family? You'...
Tips for Successful Remote Podcast Interviews Part 1
July 19, 2024

Tips for Successful Remote Podcast Interviews Part 1

Have you ever struggled with remote recording tools for your podcast interviews, feeling like they all just seem to fail you? In today's episode, Dave delves into how using the right browser—specifically Chrome—can make all t...
Inflated Download Numbers - The Hidden Cost of Podcast Fraud
July 5, 2024

Inflated Download Numbers - The Hidden Cost of Podcast Fraud

Fraud is a broad legal term that refers to situations where someone is intentionally dishonest in order to receive some kind of benefit from a person, business, or entity. If you sell cookies for a charity that doesn’t exist,...
How Many Downloads Do I Need to Monetize My Podcast?
June 21, 2024

How Many Downloads Do I Need to Monetize My Podcast?

In today's episode, I talk about the realities of podcast monetization and answer a question that many aspiring podcasters have: "How many downloads do I need to monetize my podcast?" I'll delve into the sobering truth about ...
Looking To Get Rich Quick With Podcasting? Think Again
June 8, 2024

Looking To Get Rich Quick With Podcasting? Think Again

Today, I want to tackle a common misconception about podcasting—as a quick money maker. Recently, I came across a Reddit post from someone working two jobs, buried in debt, and considering starting a podcast to generate quick...
Why One Size Doesn't Fit All in Podcasting
May 17, 2024

Why One Size Doesn't Fit All in Podcasting

If your goal is to record a video and then export the audio, that most likely won't work without some tweaking. I explain why in this episode. Video and Audio Have Different Audiences When I do video today, I know longer intr...
Steps for Properly Shutting Down Your Podcast and Moving Forward
May 3, 2024

Steps for Properly Shutting Down Your Podcast and Moving Forward

In this episode, I explore the process of shutting down a podcast. Drawing from my own experience with ending a long-running show, and what happens when you quit paying your media host. I discuss options for keeping your podc...
Leveraging Your True Fans for Podcast Revenue Growth
April 19, 2024

Leveraging Your True Fans for Podcast Revenue Growth

I want to explore why you don't need a massive audience to find success with your podcast. I'll share a personal story about attending a Pure Prairie League concert—a band you might recognize for their hit song "Aimee" (but p...
Networking over Pitching: The Smart Podcast Strategy
April 5, 2024

Networking over Pitching: The Smart Podcast Strategy

Welcome to “Your Podcast Consultant,” where every episode brings you actionable insights to elevate your podcasting game. Today, we've got an eye-opening discussion on the crucial differences between pitching and networking –...
Are You Accidentally Lying To Your Audience?
March 29, 2024

Are You Accidentally Lying To Your Audience?

Today I point out that as cool as AI can be, you need to be careful. You may end up accidentally lying to your audience. My buddy Elsie Escobar made a great point on her show The Feed, and I wanted to bring this topic to you....
Buy a Podcast Microphone You Won't Have to Send Back
March 22, 2024

Buy a Podcast Microphone You Won't Have to Send Back

Are you ready to start your podcasting journey but feeling overwhelmed by the wide array of microphone options out there? Look no further because this episode, I'm diving into the world of podcasting microphones! In the lates...
Engaging Captive Audiences to Expand Your Podcast's Reach
March 15, 2024

Engaging Captive Audiences to Expand Your Podcast's Reach

In this episode, I delve into a creative approach to engage captive audiences in unexpected places. From doctor's waiting rooms to laundromats, I discuss how to captivate bored individuals and introduce them to your podcast. ...
Don't Let Your Podcast Die With Your Editor
March 8, 2024

Don't Let Your Podcast Die With Your Editor

Today I help you avoid a podcasting headache such as finding out you don't own your show. Summary Podcast ownership and control. 0:00 David Jackson advises maintaining ownership of podcasts by controlling hosting and credit c...
Unveiling the Truth About Programmatic Ads in Podcasting
Feb. 2, 2024

Unveiling the Truth About Programmatic Ads in Podcasting

Today's episode, "Unveiling the Truth About Programmatic Ads in Podcasting," is all about diving deep into the world of programmatic advertising for podcasts. We're going to have some fun with math as we explore the payouts a...