How to Build a Marketing Funnel with an Audience on Another Platform

If you've built an audience on a platform other than your own website, how do you go about turning that following into a marketing funnel for something you're offering?

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Links of the week:

• This post from BlinkOps explainsIdentity and Access Management (IAM) automation.
• A Testim blog post that provides an overview ofsix JavaScript editors.
• A Sawmills post that gives an overview ofLogstash filters, explaining their role in parsing.
• AnEnov8 blog postthat explains how a Release Train Engineer (RTE) facilitates Agile Release Trains (ARTs) within the Scaled Agile Framework (SAFe).
• An overview ofTricentis Testim,an AI-powered test automation platform designed to streamline the testing of custom web, mobile, and Salesforce applications (sites also available to read inGerman,French, andJapanese).