Videos

Free Full Book Summary and Review https://www.bookey.app/book/competing-against-luck iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app In 1997, a book titled The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail introduced the theory of "disruptive innovation”. After twenty years of refining the theory, the same author, with his collaborators,…

Free Full Book Summary and Review https://www.bookey.app/book/winning iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app What is management? Lots of company managers do not have a specific answer to this question. Many managers lack discipline for daily management, which makes the company develop slowly and lose out to their competitors.…

Free Full Book Summary and Review https://www.bookey.app/book/hey%2C-whipple%2C-squeeze-this iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app As market competition rises and manufacturers of products or providers of services seek patronage from existing and new customers, the advertising industry has become highly sought-after. The need to produce a piece of advertisement that…

Free Full Book Summary and Review https://www.bookey.app/book/inspired iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 In an era when numerous products exist, what kind of product can stand out? The author of Inspired has summarized his twenty years of practical experience in tech product management. He explains how to create products that…

Free Full Book Summary and Review https://www.bookey.app/book/co-opetition iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app This book proposes the theory of co-opetition in the game of business from the perspective of game theory. Using authentic business cases, this book demonstrates that the essence of business operation is War and Peace…

Free Full Book Summary and Review https://www.bookey.app/book/barbarians-at-the-gate iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app In the 1980s, RJR Nabisco, the producer of the well-known Oreo cookie brand, was acquired by a securities company at a whopping price. The acquisition approach is a classic example of a leveraged buyout. By…

Free Full Book Summary and Review https://www.bookey.app/book/crossing-the-chasm iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app How do we create a hot-selling technology product? How can high-tech enterprises win more business? This book tells you the marketing secrets behind high-tech products. The author, Geoffrey Moore, examines the psychological traits of different…

Free Full Book Summary and Review https://www.bookey.app/book/different iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app This book is used in the most popular brand marketing course at Harvard Business School. It explores the fundamental laws and logic behind the secret of successful brand marketing strategies. It mainly deals with three…

Free Full Book Summary and Review https://www.bookey.app/book/bold iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app Exponential technology is influencing and reshaping our lives drastically. It also creates big opportunities for innovative entrepreneurs who want to start their businesses. This book describes ways to use exponential technology and introduces several important…

Free Full Book Summary and Review https://www.bookey.app/book/the-innovator's-solution iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app In a society with rapidly evolving technology, innovation is the cornerstone to success in business. Yet despite this, many large companies’ attempts to innovate in their market space end in failure. Why does this occur?…

Free Full Book Summary and Review https://www.bookey.app/book/creativity%2C-inc. iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app Over the years, Pixar struggled to find its direction as a company, while creating many miraculous cinematic works of art. Toy Story, Finding Nemo, Up and other Pixar animations have won around 30 Academy Awards…

Free Full Book Summary and Review https://www.bookey.app/book/the-facebook-effect iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app Mark Zuckerberg founded Facebook only at the age of 19. At 25, he already owned a net worth of $4 billion, making him the youngest on Forbes’ World’s Top 10 Youngest Billionaires list that year.…

Free Full Book Summary and Review https://www.bookey.app/book/to-pixar-and-beyond iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app Pixar, the producer of WALL·E, had a difficult path to development. Pixar’s glory is similar to the outcome of colliding “tectonic plates”. One of the plates symbolizes artistic pursuit resulting from the pressure of innovation.…

Free Full Book Summary and Review https://www.bookey.app/book/the-lean-startup iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app We have entered an era of unprecedented entrepreneurial renaissance, but the success rate of today’s startups is very low due to the absence of effective management. How to improve a startup’s chances of success has…

Free Full Book Summary and Review https://www.bookey.app/book/the-hard-thing-about-hard-things iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app The author of this book starts with his own entrepreneurial experience. He freely shares anecdotes from his more than twenty years of working in entrepreneurship, administration, and investment in Silicon Valley. In addition to this,…

Free Full Book Summary and Review https://www.bookey.app/book/the-essential-drucker iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app In today’s rapidly changing world, new problems in management are constantly emerging. During such times, many of us attempt to improve ourselves by reading books and learning from successful management experiences of others. Whether you…

Free Full Book Summary and Review https://www.bookey.app/book/the-effective-executive iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app The co-founders of 37signals, Jason Fried and David Heinemeier Hansson, are the authors of the book Rework. Thanks to their minimalist philosophy, 37signals is one of the most efficient software companies worldwide. At the same…

Free Full Book Summary and Review https://www.bookey.app/book/rework iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app It’s widely agreed that only companies with a massive scale, various product types, and a large sales network can win the upper hand. Nevertheless, 37signals, a software company with neither budget nor advertising, few staff…

Free Full Book Summary and Review https://www.bookey.app/book/priceless iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app Why is it that in many restaurants you can afford to buy a buffet for only 30 dollars? Why does the price of the same bottle of beer differ so much between the grocery store…

Free Full Book Summary and Review https://www.bookey.app/book/positioning iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app This book is called,“the concept that has the greatest impact on American marketing”. It is even comparable to Taylor's scientific management and Peter Drucker's management theories. It has changed people's understanding on the previous marketing…

Free Full Book Summary and Review https://www.bookey.app/book/influence iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app Why are some individuals powerfully persuasive and influential? Why would we repeatedly agree to other’s requests? This book reveals six main psychological principles hidden behind the obedient behavior of others towards us. Businesses and experts…

Free Full Book Summary and Review https://www.bookey.app/book/hooked iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app People nowadays can’t help checking their cellphones every few minutes and they feel uneasy without browsing Facebook after an hour. Given such phenomena, authors of the book Hooked, proposed a novel and practical concept called…

Free Full Book Summary and Review https://www.bookey.app/book/delivering-happiness iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app We often believe that, if a company wants to achieve long-term growth, it must expand in various directions in order to attract more customers. However, without the use of any advertising, Zappos, a company established…

Free Full Book Summary and Review https://www.bookey.app/book/confessions-of-an-advertising-man iPhone Download Link：https://share.bookey.app/D19t6smsr7 Android Download Link：https://share.bookey.app/uAWKh12sr7 Bookey App:https://www.bookey.app This book is a classic in the advertising world. If people in the advertising industry were to know only one person and one book, it would no doubt be David Ogilvy and his book Confessions…