Episode 136: Entrepreneurship and Your Authentic Self – with Jacob Ratliff

In this episode I’m talking with Jacob Ratliff, a Client Attraction Coach and entrepreneur, about bringing your authenticity into your business. As a proud member of the LGBTQ+ community, Jacob used his identity and lived experiences as the catalyst for creating his business, where he helps entrepreneurs increase brand awareness and visibility, create meaningful engagement, and maintain long-term clients. 

Jacob struggled with being authentic in his business at first. We’ll learn how he stepped into his authentic self and found success, and as a result, is able to help his clients lean into their authentic, confident, empowered selves to grow their businesses. 

Stay tuned to hear Jacob’s advice for getting more clarity and alignment in your business as an entrepreneur!

And if you find this episode helpful, then please share it — or let me know how you’ve used authenticity to succeed in your own business.

During this episode, you will hear Jacob talk about:

• Discovering his entrepreneurial spirit at five years old
• Pivoting from a full-time salaried job to the world of freelancing and business ownership
• His decision to change the type of clients he works with -- and the small but meaningful changes he made to lean into his authenticity as an entrepreneur and attract the clients he wanted to work with
• The biggest challenges faced by the entrepreneurs that he coaches
• The power of being authentic in your business as an entrepreneur
• How shifting from a scarcity mindset to an abundance mindset has helped his personal and professional life

Connect with Jacob on his website www.jacobratliff.com and on Facebook.

Watch the video of this interview on YouTube!

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Click here for the episode transcript.