Welcome to the new website for the Your Digital Marketing Coach podcast!

Episodes

Oct. 10, 2014

81: Ello? What's all this talk about ELLO?

A first look at the newest social network Ello. Should you sign up? Spend much time there? Use it for your business? Listen to Ne…

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Oct. 1, 2014

80: Creatures of Habit and The Business of Social Media

How should small businesses approach an investment in social media? Learn how a social media consultant views how small business …

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Sept. 23, 2014

79: The Single Question to Help Guide Your Social Media Marketing

If you're looking to better leverage social media for marketing, this is the one question that you need to answer to help guide y…

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Sept. 16, 2014

78: The Importance of Consistency (and How It Relates to Paid Social)…

Building a brand in social does not happen overnight. Learn about just how important consistency in your social media efforts are…

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Sept. 9, 2014

77: Debunking the Pinterest Myth

How can a B2B company find success in a social network like Pinterest? Find out how and learn some new tips, tricks, and concepts…

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Sept. 3, 2014

76: The Secret to Getting Content Featured into LinkedIn Pulse

Neal takes a deep dive into LinkedIn Pulse and reveals a "hidden" back door to help you get your content featured into LinkedIn P…

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Aug. 26, 2014

75: It's Time to Ctrl-Alt-Delete How You View LinkedIn

LinkedIn is not about the connections but the engagements and relationships you can build with other professionals and businesses…

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Aug. 19, 2014

74: How to Leverage Big Data to Optimize Your Social

Neal introduces the concept of an anchor network and how to leverage big data through tools that analyze your own social presence…

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Aug. 12, 2014

73: Holistic Social Media 101: Asking the Right Social Media Questions

When looking at optimizing your social media program, are you asking the right questions? Neal will provide examples of a holisti…

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Aug. 5, 2014

72: Understanding the LinkedIn Publishing Audience

Neal reveals his "aha!" moment from his recent blog post on LinkedIn and offers advice on better understanding the unique demogra…

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Aug. 1, 2014

71: Neal's Fave Social Media Productivity Tips & Tools

Spending too much time in social and achieving too few business results? Let me share with you my favorite social media productiv…

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July 30, 2014

70: Is it Time for You (and Your Business) to Unplug from Social Medi…

A look at why unplugging from social media is a critical component to a social media strategy as well important to understanding …

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July 24, 2014

69: The Definitive Guide to Employee Advocacy

Neal announces his new free ebook, created together with the employee advocacy platform PeopleLinx, on how to create, manage, and…

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July 23, 2014

68: Social Media Lessons Learned from the Japanese Countryside

Neal shares the four things companies need to launch a successful social media program based on time he recently spent in rural J…

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July 16, 2014

67: Social Media Engagement from a London Pub

Join Neal in a candid conversation over a pint from London as he introduces three of his social media friends who help provide fr…

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June 24, 2014

66: The Uniquely Engaging Pinterest Community Boards

Pinterest Community Boards have a unique role in the world of social media. Find out why you should be leveraging them as part of…

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June 18, 2014

65: LinkedIn's Latest New Premium Features - What are They and Is it …

LinkedIn recently upped the ante of becoming a paid member with the new "Spotlight" account. Is it worth the upgrade? Listen on f…

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June 13, 2014

64: Want Social Media Marketing Success? Be an Active Community Membe…

If you're not finding success as a member of any given social network, chances are you simply aren't spending enough time there a…

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June 9, 2014

63: Are You Using Social Media for What it's Meant for?

A look into the different ways social media users use Instagram as well as other social networks - and my recommendations for bei…

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May 28, 2014

62: Everything You Always Wanted to Know About Crowdfund Marketing

Neal interviews crowdfund marketing expert Peter Trapasso at Cisco Live and gets to the gist of how to use crowdfunding as a mark…

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May 20, 2014

61: The Only Constant in Your Career is Change: Learn to Embrace It (…

Neal continues providing his advice that he recently gave LinkedIn on career change and learning to adapt to – and thrive on – th…

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May 13, 2014

60: The Only Constant in Your Career is Change: Learn to Embrace It (…

Neal provides his advice that he recently gave LinkedIn on career change and learning to adapt to - and thrive on - the constant …

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May 7, 2014

59: Google Plus is Dying! Read All About It!

A blog post recently published on TechCrunch claims that Google Plus is dying. Neal Schaffer analyzes the facts behind the articl…

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May 2, 2014

58: It's Time to Reset Your Email Marketing

Are you providing true value and building a relationship with your email subscribers? If not, it's time to do a hard reset with t…

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