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How do you view yourself within your business? Are you a small business owner, a founder, a CEO? And how do you claim your business? Is it your purpose, your vision, your livelihood, or just your job? The terms may …
Buzzword, Buzzword, Word Salad, Credentials. Is this the recipe for compelling copy? HECK NO. We are living in the most connected era ever - which means that your voice can easily reach more people than ever before. But, what...
To be a small business owner is to be bombarded with constant advice: well-intentioned on-looker feedback, super expensive pay-by-the-hour expertise, emails from opinionated internet strangers, you know how it goes. What migh...
Small business owners can be so wildly sensitive about their writing. I certainly have been. We desperately want everything to come out exactly right every time - but don't trust our own skill. AND/OR the idea of letting some...