Talk about being in the right place at the right time. 🤯📺
In this clip, @mattmanasse reveals the untold story of how Pickleball landed on The Tennis Channel. It wasn't a boardroom pitch or a fancy slide deck—it was a casual invite to the country club.
Matt invited the C-Suite executives (and, crucially, their wives!) for a "no charge" session to prove the sport was sticky. The result? The wives loved it, the CEOs saw the vision, and three months later... Pickleball was on national TV.
From a chance meeting at a public park to following SportsCenter on ESPN. 🚀