Saint Pete IndyCar Recap, Sponsorship Strategies & Insider Insights
🏎️ In this episode of The Pits Are Open, host Will Marotti breaks down the latest in IndyCar racing, sponsorship strategies, and industry trends with two powerhouse guests:
✅ Tony Donahue (Tony D Podcast) – Longtime Indianapolis radio personality and motorsports expert recaps the Firestone Grand Prix of St. Petersburg, breaking down Fox’s debut IndyCar coverage, top driver performances, and championship predictions.
✅ Kim Skildum-Reid (Sponsorship Guru & Author) – One of the world's leading sponsorship experts reveals the secrets to securing motorsports funding, how sponsorship has evolved, and why sticker-on-the-car deals don’t cut it anymore. If you’re a young driver, small team, or looking to land major sponsors, this is a must-listen!
📢 Topics Covered:
IndyCar Season Opener Breakdown: Top moments, standout performances, and ratings impact.
Sponsorship Strategies That Work: How teams can leverage engagement instead of just exposure.
Fox Sports’ First IndyCar Broadcast: What they got right and where they need improvement.
Future of IndyCar Marketing: Insights into driver branding, sponsorship activations, and industry trends.
🎧 Listen now on Spotify, YouTube, and all major platforms!
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