The Soul of Enterprise: Business in the Transformation Economy

The Soul of Enterprise is designed to champion the insight that wealth is created by intellectual capital, a product of the inexhaustible human spirit.

Wealth is above all an accumulation of possibilities. These possibilities lie hidden in the womb of the future, waiting to be discovered by human i...

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Episode 567 - Break the Mold - Second interview with Alan Whitman

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Dec. 12, 2025

Episode 567 - Break the Mold - Second interview with Alan Whitman

Ron and Ed welcome back Alan Whitman , former CEO of Baker Tilly and author of the new book Break the Mold . In his second visit to The Soul of Enterprise , we will talk about this book and the mold around the CPA profession....

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Dec. 5, 2025

Episode 566 - From Numbers to Narrative - Interview with Dave Fionda

Ron and Ed sit down with entrepreneur, advisor, and educator David Fionda , founder of BizBreakthru.com , to explore what it really takes for business owners to break through their growth ceilings. With decades of experience ...

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Nov. 21, 2025

Episode 565 - Rethinking the P in PE - Interview with Brent Beshore

Ron and Ed sit down with Brent Beshore, founder and CEO of Permanent Equity, to explore a radical rethinking of what "private equity" can mean. Instead of the typical buy-fix-flip model, Beshore's firm takes a generational ap...

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Nov. 14, 2025

Episode 564 - 10x Joe: When Practice Meets Obsession - Tenth interview with Joe Woodard

Ron and Ed welcome back Joe Woodard — for the tenth time. Over the years, Joe has joined The Soul of Enterprise to challenge the accounting profession's comfort zone, rethink practice models, and remind everyone that transfor...

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Nov. 7, 2025

Episode 563 - Apples, Oranges, and the Illusion of Measurement

In this conversation, Ron and Ed take a close look at economist Russ Roberts' critique of utilitarianism. Can moral choices can be reduced to calculations of pleasure and pain? "No," says Roberts (and say Ron and Ed). Drawing...

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Oct. 31, 2025

Episode 562 - Phinance, Phans & Phun: The Beancounter Behind the Bananas: Interview with Tim Naddy

In this episode, we sit down with Dr. Tim Naddy — CPA, educator, entrepreneur, author-in-the-making — who serves as Vice President of Finance for the Savannah Bananas, a team that's rewriting the rulebook on sports entertainm...

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Oct. 24, 2025

Episode 561 - What’s Changing in Pricing? An Update for Professionals

In this episode, we return to the pricing front lines. We’ll bring you up to speed on how pricing models are evolving in the experience, knowledge-work, and subscription zones — what’s working, what’s failing, and what you sh...

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Oct. 17, 2025

Episode 560 - Kamayan - Interview with Christian Origenes

In this episode, Ron and Ed talk with filmmaker Christian Origenes , director of Kamayan — a documentary exploring the heart of Filipino identity through its cuisine. Origenes traces how communal meals, shared by hand on bana...

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Oct. 10, 2025

Episode 559 - Against Empathy

In this episode of The Soul of Enterprise , Ron and Ed take on one of the most cherished virtues of our age — empathy — and ask whether it really belongs at the heart of moral or political reasoning. Drawing on Kevin D. Willi...

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Oct. 3, 2025

Episode 558 - Economic and Relativity - Second Interview with Steven Landsburg

This week on The Soul of Enterprise , Ron and Ed sit down with economist and author Steven Landsburg for a wide-ranging conversation that spans the frontiers of economics and physics. Known for his provocative insights and cl...

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Sept. 26, 2025

Episode 557 - An AI Interview with Karl Marx

What happens when 19th-century ideology meets 21st-century technology? In this provocative and irreverent episode, Ed and Ron “sit down” with none other than Karl Marx—resurrected through the magic of AI voice synthesis and l...

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Sept. 19, 2025

Episode 556 - Interview with a Dragonslayer - Fourth Conversation with Dan Morris

In this episode, Ron and Ed sit down with Dan Morris, Chief Dragon Slayer at Morris and D’Angelo, for his fourth appearance on The Soul of Enterprise. Dan shares captivating stories from his decades-long career in internation...

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The Soul of Enterprise: Business in the Transformation Economy