Jason and Lindsey Eddleston are the new owners of a Royal Oak institution, Ray's Ice Cream. And after six decades and three generations of ownership, the Stevens family weren't going to sell their family business to just anyway.
With Jason's operations background, and Lindsey's sales experience (she's a commercial realtor in her day job), there's now a new local family at the helm of Ray's.
Today, Jason and Lindsey explain how they're modernizing the business while still keeping it true to its roots. They've upped their social media game, established relationships with grocery and restaurant partners, and have even collaborated with local businesses like Franklin Cider Mill, Sugar Spun Cotton Candy, and Cooper Street Cookies. Wait until you hear about these delicious flavors!
They've also begun working in the catering and events spaces, working everywhere from a Food Truck Rally at the Royal Oak Farmers Market - to a private event for Gucci tastemakers at MOCAD downtown. They're also partnering with delivery apps and catering smaller events as well.
Now that Jason and Lindsey have taken several months to learn the business, they're ready to expand it even more in 2023...and expand their family as well! They tell us about their little one on the way, and our hosts have some delicious ideas about a gender reveal...
Connect with Ray's and our cohosts:
Ray's Phone Number: 248-549-5256
Ray's Website: https://www.raysicecream.com/
Ray's Facebook: https://www.facebook.com/raysicecream
Ray's Instagram: https://www.instagram.com/raysicecreamco/
Ray's TikTok: https://www.tiktok.com/@raysicecreamco
Email Ray's: Contact@RaysIceCream.com
Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/
Trish Carruth from The Personal Jeweler - https://www.thepersonaljeweler.com/
Lisa Bibbee from Keller Williams - http://soldbylisab.com/