May 6, 2025
Keep Showing Up - Why Your Next Investment Breakthrough Might Be Closer Than You Think
In this solo episode, Joshua Boyd delivers a heartfelt message for every real estate investor who’s felt stuck, discouraged, or ready to walk away. From personal setbacks to the emotional toll of building a vision no one else sees yet, Josh shares the raw truth about what this journey really looks like—and why your mindset is more important than any strategy. You’ll hear: Why the most successful investors aren’t the most talented—they’re the most resilientA behind-the-scenes story of deals th...
In this solo episode, Joshua Boyd delivers a heartfelt message for every real estate investor who’s felt stuck, discouraged, or ready to walk away.
From personal setbacks to the emotional toll of building a vision no one else sees yet, Josh shares the raw truth about what this journey really looks like—and why your mindset is more important than any strategy.
You’ll hear:
- Why the most successful investors aren’t the most talented—they’re the most resilient
- A behind-the-scenes story of deals that went sideways and how Josh pushed through
- The power of a strong “why” when your path gets rocky
- Three mindset shifts to help you keep moving forward, no matter what
Whether you’re at the beginning of your investing journey or years deep, this episode will reignite your fire and help you stay in the game.
🛠 Remember: Real estate rewards the ones who stay in it.
WEBVTT
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Welcome to the On Purpose Investor.
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My name is Eric, and this show is where intentionality meets investing in yourself and your finances.
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And I'm Josh and together we'll explore the strategies, insights, and stories combined with inspiration and motivation to help you live with purpose and make an impact.
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Now, whether you're a seasoned investor or just getting started, join us each week, as we dive deep into the world of intentional investing.
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what's going on out there, everybody?
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I hope that you are doing great.
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We're gonna talk something really simple today, and the purpose of this episode is to talk to the people who have ever thought about walking away from real estate investing.
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Now, if the numbers aren't working maybe the contractors have ghosted you.
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What if your spouse is questioning this whole idea and you're wondering if it's all worth it?
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Am I describing you?
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And if so, I would challenge you just to listen through to the end of this quick episode.
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See, I have been there and in the middle of the mess I've wondered if it was all going to make it.
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I wondered if it was gonna happen.
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I wondered if it was gonna fall apart.
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But let me tell you something that I've learned on the journey and that is, is that the people who win in real estate, they are not necessarily the smartest they are not necessarily the ones who are wealthy.
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In fact, quite frankly, the ones who are most successful typically start off dirt poor.
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Maybe they're not the best looking.
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My wife might say, that's me.
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Maybe they're not the most influential in their town.
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Maybe they don't have the great people skills.
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Maybe they don't have every have those things.
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But let me tell you what, they are the ones who make it in real estate.
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Here we go.
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They're the ones who just keep showing.
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That's right.
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That's what I wanna challenge you today is to, I wanna talk with you about, just keep showing up.
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First thing I wanna mention, there are some things that HGTV just doesn't show you.
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And if you've been listening to the On Purpose Investor podcast for a while, or the Agent Accelerator podcast, the things that you'll know in our show, for example, on purpose investor, scroll all the way back to the beginning episodes and really listen to Eric and Tiffany talk.
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You'll notice they shared the times that they were successful.
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They shared some times they weren't successful.
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Same thing's true when you're building a real estate agent team, building a portfolio is.
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Often the outside world doesn't show you the hiccups.
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For example, delayed permits.
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What about the time your funding didn't work?
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I mean, we recently had a project last year where we got to the end of the project and that DSCR rate and term refinance.
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It didn't happen like we needed guys and we were stuck with a house Should tell you we solved the problem, but it wasn't just easy paperwork or What about this one?
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Your partners start flaking?
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Yeah I've had some contractors walk off some jobs.
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I've had that happen, and I think to myself, what am I gonna do?
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How am I gonna make it?
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Maybe you've been out there, maybe that's where you're at right now.
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Sometimes there's some sleepless nights.
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I mean, sometimes you do all the things that you think are right and you get to the end and you go, what went wrong?
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But here's the breakthrough lesson I wanna give you today.
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Progress often comes disguised as frustration.
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I wanna say that one more time in case you're taking some notes on this.
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Progress often comes disguised as frustration.
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For example, in the process of the property I had that didn't refinance correctly, this is what I learned.
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I learned how to raise self-directed IRA money.
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In fact, in the process of getting myself outta that pit, I not only learned how to raise money through the self-directed IRA, but I also learned how I could lend as a self-directed IRA.
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So I've made far more money because of that mistake.
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I remember what it was like.
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We recently got into a property and we get up top and realize that the electrical was all fabric, electrical up top, running through the attic.
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It sounds bad.
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We had, we literally had to take out all the electrical and redo all of it.
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But what did I learn in the process?
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I learned about pulling permits.
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I learned about how to like for example on my job that comes after this that has electrical issues, I learned what to inspect and to do a better job on that.
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As a result, I will never forget the first time I was trying to get my first.
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Private hard money loan, and I went to this individual and I presented very poorly on why they should lend me money.
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It was awful.
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It was a horrible presentation.
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I did not do good at all.
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But in the process of failing at that moment, what did I learn?
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I learned the right things to say.
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I learned it when this great lender looked at me and he kind of smiled and he chuckled.
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He said, son, I don't need to know all that stuff.
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Just tell me the deal.
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Here's what I need to know.
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Come back to me with these numbers.
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And in that moment, I learned what those numbers were.
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See, my progress came and it came disguised as frustration.
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Here's another quote for you.
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The business of real estate investing and being a real estate agent for that matter, the two of them, they reward grit more than glamor.
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I will never forget when I went to my first real estate meetup.
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I went there, I was dressed to kill because I thought I'm about to be in the room where it happened.
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The room where it happened.
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I'm gonna be in this room with millionaires.
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Oh my gosh.
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They're gonna be wearing their Versace.
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They're gonna pull up and that bins Alexis.
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Hey, what's funny is I get there and all these dudes and ladies, they're all wearing Hawaiian shirts.
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Shorts, their cars are paid for cars that you know, a couple people who were a little bit further enders, if you will, had really nice cars, but the vast majority of them were just average people.
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See, they had grit and they understood that being a successful investor is more about grit than it is glamor.
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Something else you can take from this, or maybe you're not a glamorous person.
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Maybe you're not the type of person that walks in a room and lights it all up.
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I joke around my partner Eric.
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Eric is that guy, dude.
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Eric walks in a room and buddy, he lights it up.
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I'm a numbers guy.
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Let me talk about spreadsheets.
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I mean, let me show you the spreadsheets.
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But again, this business, this world of real estate, it's big enough for both of us.
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Something else is that real estate investing is a team sport.
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See, it's big enough for a person like my partner, Eric, who's got that personality, and it's big enough for me.
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And if you're listening to this episode out there, it's big enough for you two.
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So how do you get there?
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How do you get the grit?
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How do you get focused on the progress and not the frustration?
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Well, it's easy.
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That's your why.
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A lot of people never want to take the time to sit down and write out their why.
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Why are you a real estate investor?
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What is important to you?
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Is it freedom, generational wealth?
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Is it your impact?
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I.
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Is it time with family?
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That's what my why is.
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My why is I wanna spend more time with my family.
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And at 42 I'm in halftime of my life.
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I'm going into the second half.
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And I gotta be honest with you, when I leave this world, and the reality is I'm getting closer to that every day, but I wanna leave an impact.
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I want, when I die, I want someone to come to my funeral and say, here lies a person.
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And his life mattered and it was bigger than himself.
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I want that.
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And real estate investing gives me that opportunity.
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What is your why?
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Write it down.
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One of the things that you can do at Dream Life University, and if you don't know about Dream Life University, just go to on purpose investor.com.
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You can read about it there, but I took Dream Life University and what was interesting dad is Eric had us write down what our why was.
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We didn't just write it down.
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I mean, we mapped out what our Dream day was.
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I made a storyboard full of pictures, which again, my personality is a spreadsheet.
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I was not all into that lovey-dovey stuff.
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But to this day, I look at it because it is my why, and I have the power Now, the fuel, because I took the time to write it down.
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If you're out there listening your action step, write it down, say it out loud, keep it front and center because your why is what's gonna keep you moving forward when the deals get hard and the doubts get loud.
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I'm gonna say that one more time.
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Your deal, your, excuse me.
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Your why is what's gonna keep you moving forward when the deals get hard and the doubt gets louder?
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My wife and I have this statement on our board.
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It says that today we have to let our dreams speak louder than our fears.
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Let your dreams be louder than your fears.
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So here are three powerful mindset actions I want to and just challenge you today.
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The, these are not about perfection.
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These are not earth shattering, but it is about helping you do the one thing that will keep you from failing, and that is to show up.
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Number one, simplify your next step.
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A lot of people get so focused, they think they get that analysis paralysis that they need a 10 step action plan, newsflash.
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Eric and I were talking about this today.
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You just need the next step.
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Get to the next call, get to the next offer.
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Get to that next learning opportunity when you're getting started or may, maybe you've been doing this for a while and you're like with the market is shifting.
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Look, newsflash the market where I'm at least it is definitely shifting.
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It's changing stock market at the time.
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I'm recording this in April.
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It's changing.
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We don't know what's gonna happen, but I don't have to focus.
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25 steps down the road, I need to focus on the next offer.
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I need to focus on the next step.
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Something else that I find that is interesting.
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I'm a person of faith, so if this is just as a, you know, just bleep through this really quickly, if you're not a religious person, but as a religious person who believes in a higher power, I believe that God has already determined my next step.
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I don't have to worry about tomorrow because God has already promised it to me.
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I already read the back of that book and I believe I win.
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So that gives me comfort.
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That gives me peace.
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Number two, let's move on.
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So number one was simplify your next step.
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Number two, surround yourself with belief.
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Get people around you who you are.
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They're out there doing it.
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Join a local meetup, a mastermind, find you a mentor.
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Let me just tell you if you're out there, deal maker atlanta.com, that's our meetup if you're in Atlanta, we have people, by the way, that don't even live in Atlanta.
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They are literally driving.
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We had somebody a couple meetings ago that flew in to come to this meeting.
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And here's what we do is we just all show up.
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We're there to support each other.
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Yeah, we have a topic we're gonna learn about something.
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And then the most powerful moment, one of my mentors, Danny said at this, the most powerful part of the meeting is the meeting after the meeting.
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And that's where we all get together and we talk to each other and we network and we help.
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And quite frankly, we encourage each other because if I'm surrounded by people who are doing it, it helps me to realize that I can do it too.
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To put it this way to state it just a little bit differently.
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Greatness is for everyone.
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And if you're listening to this episode right now, I want you to know that greatness is for you.
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So surround yourself with people who believe it.
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Number one was simplify the next step.
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Number two was surround yourself with belief.
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And number three is remember who you are becoming.
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Yeah.
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Every challenge is shaping you into the kind of person who can hold the success you're chasing.
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A lot of people get really tight on, on money.
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I like to say this, if your hand, your fist is always closed'cause you're trying to hold on, you can never receive anything.
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Get your fist open, give generalists generously to those around you.
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Believe in other people because if I'm wanting to be a person who receives a lot, I need to be a person who is giving a lot, because every challenge that I face is shaping me to become the person that can hold the very success that I'm chasing.
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By the way to cycle back to number two, surround yourself with belief.
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Who are you hanging out with?
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If you're not able to get somewhere, it might be that the people around you are pulling you down to their level because you can never rise past the people who you spend the majority of your time with.
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So think about who you are becoming.
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Focus on that.
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What books are you reading?
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What podcast are you listening to?
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What YouTube videos are you watching?
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Become the person that you want to be.
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So if you are out there and you're trying to build something bigger than yourself, or if you're fighting for freedom in a future that most people don't believe in May, maybe even you don't fully believe it, I want you to know that Eric and I, we see it, Rachel and I.
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We see it.
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We see you, we believe you.
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And if you need a place to plug in, if you want people to walk just walk.
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Beside you, we've got that for you as well.
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Go to on purpose investor.com.
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Let us let Eric and I walk beside you.
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Or if you're a real estate agent, the Agent Accelerator Podcast, come find me on Instagram at jrb dream team.
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Let Rachel and I walk beside you because we're stronger when we work together.
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Now the last thing I wanna tell you is just thank you for listening to this show and remember, just keep building.
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More importantly, keep showing up and remember that success is for you too, and you are closer to it than you think.
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If you love what you heard today, it would mean the world to us.
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If you would take a moment to rate review and share this podcast with someone that you believe would benefit to sharing is the best way for us to grow and to develop a community, to join you on your intentional investing journey.
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In the meantime, come hang out with us on social media at On Purpose Investor, or sign up for our next course, newsletter, or meetup at OnPurposeInvestor.
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com.
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But most importantly, go out, live your life, and do it On Purpose.
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Welcome to the On Purpose Investor.
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My name is Eric, and this show is where intentionality meets investing in yourself and your finances.
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And I'm Josh and together we'll explore the strategies, insights, and stories combined with inspiration and motivation to help you live with purpose and make an impact.
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Now, whether you're a seasoned investor or just getting started, join us each week, as we dive deep into the world of intentional investing.
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what's going on out there, everybody?
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I hope that you are doing great.
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We're gonna talk something really simple today, and the purpose of this episode is to talk to the people who have ever thought about walking away from real estate investing.
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Now, if the numbers aren't working maybe the contractors have ghosted you.
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What if your spouse is questioning this whole idea and you're wondering if it's all worth it?
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Am I describing you?
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And if so, I would challenge you just to listen through to the end of this quick episode.
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See, I have been there and in the middle of the mess I've wondered if it was all going to make it.
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I wondered if it was gonna happen.
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I wondered if it was gonna fall apart.
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But let me tell you something that I've learned on the journey and that is, is that the people who win in real estate, they are not necessarily the smartest they are not necessarily the ones who are wealthy.
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In fact, quite frankly, the ones who are most successful typically start off dirt poor.
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Maybe they're not the best looking.
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My wife might say, that's me.
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Maybe they're not the most influential in their town.
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Maybe they don't have the great people skills.
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Maybe they don't have every have those things.
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But let me tell you what, they are the ones who make it in real estate.
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Here we go.
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They're the ones who just keep showing.
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That's right.
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That's what I wanna challenge you today is to, I wanna talk with you about, just keep showing up.
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First thing I wanna mention, there are some things that HGTV just doesn't show you.
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And if you've been listening to the On Purpose Investor podcast for a while, or the Agent Accelerator podcast, the things that you'll know in our show, for example, on purpose investor, scroll all the way back to the beginning episodes and really listen to Eric and Tiffany talk.
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You'll notice they shared the times that they were successful.
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They shared some times they weren't successful.
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Same thing's true when you're building a real estate agent team, building a portfolio is.
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Often the outside world doesn't show you the hiccups.
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For example, delayed permits.
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What about the time your funding didn't work?
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I mean, we recently had a project last year where we got to the end of the project and that DSCR rate and term refinance.
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It didn't happen like we needed guys and we were stuck with a house Should tell you we solved the problem, but it wasn't just easy paperwork or What about this one?
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Your partners start flaking?
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Yeah I've had some contractors walk off some jobs.
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I've had that happen, and I think to myself, what am I gonna do?
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How am I gonna make it?
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Maybe you've been out there, maybe that's where you're at right now.
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Sometimes there's some sleepless nights.
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I mean, sometimes you do all the things that you think are right and you get to the end and you go, what went wrong?
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But here's the breakthrough lesson I wanna give you today.
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Progress often comes disguised as frustration.
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I wanna say that one more time in case you're taking some notes on this.
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Progress often comes disguised as frustration.
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For example, in the process of the property I had that didn't refinance correctly, this is what I learned.
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I learned how to raise self-directed IRA money.
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In fact, in the process of getting myself outta that pit, I not only learned how to raise money through the self-directed IRA, but I also learned how I could lend as a self-directed IRA.
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So I've made far more money because of that mistake.
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I remember what it was like.
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We recently got into a property and we get up top and realize that the electrical was all fabric, electrical up top, running through the attic.
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It sounds bad.
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We had, we literally had to take out all the electrical and redo all of it.
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But what did I learn in the process?
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I learned about pulling permits.
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I learned about how to like for example on my job that comes after this that has electrical issues, I learned what to inspect and to do a better job on that.
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As a result, I will never forget the first time I was trying to get my first.
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Private hard money loan, and I went to this individual and I presented very poorly on why they should lend me money.
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It was awful.
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It was a horrible presentation.
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I did not do good at all.
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But in the process of failing at that moment, what did I learn?
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I learned the right things to say.
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I learned it when this great lender looked at me and he kind of smiled and he chuckled.
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He said, son, I don't need to know all that stuff.
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Just tell me the deal.
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Here's what I need to know.
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Come back to me with these numbers.
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And in that moment, I learned what those numbers were.
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See, my progress came and it came disguised as frustration.
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Here's another quote for you.
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The business of real estate investing and being a real estate agent for that matter, the two of them, they reward grit more than glamor.
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I will never forget when I went to my first real estate meetup.
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I went there, I was dressed to kill because I thought I'm about to be in the room where it happened.
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The room where it happened.
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I'm gonna be in this room with millionaires.
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Oh my gosh.
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They're gonna be wearing their Versace.
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They're gonna pull up and that bins Alexis.
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Hey, what's funny is I get there and all these dudes and ladies, they're all wearing Hawaiian shirts.
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Shorts, their cars are paid for cars that you know, a couple people who were a little bit further enders, if you will, had really nice cars, but the vast majority of them were just average people.
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See, they had grit and they understood that being a successful investor is more about grit than it is glamor.
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Something else you can take from this, or maybe you're not a glamorous person.
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Maybe you're not the type of person that walks in a room and lights it all up.
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I joke around my partner Eric.
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Eric is that guy, dude.
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Eric walks in a room and buddy, he lights it up.
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I'm a numbers guy.
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Let me talk about spreadsheets.
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I mean, let me show you the spreadsheets.
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But again, this business, this world of real estate, it's big enough for both of us.
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Something else is that real estate investing is a team sport.
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See, it's big enough for a person like my partner, Eric, who's got that personality, and it's big enough for me.
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And if you're listening to this episode out there, it's big enough for you two.
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So how do you get there?
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How do you get the grit?
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How do you get focused on the progress and not the frustration?
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Well, it's easy.
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That's your why.
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A lot of people never want to take the time to sit down and write out their why.
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Why are you a real estate investor?
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What is important to you?
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Is it freedom, generational wealth?
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Is it your impact?
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I.
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Is it time with family?
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That's what my why is.
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My why is I wanna spend more time with my family.
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And at 42 I'm in halftime of my life.
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I'm going into the second half.
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And I gotta be honest with you, when I leave this world, and the reality is I'm getting closer to that every day, but I wanna leave an impact.
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I want, when I die, I want someone to come to my funeral and say, here lies a person.
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And his life mattered and it was bigger than himself.
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I want that.
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And real estate investing gives me that opportunity.
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What is your why?
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Write it down.
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One of the things that you can do at Dream Life University, and if you don't know about Dream Life University, just go to on purpose investor.com.
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You can read about it there, but I took Dream Life University and what was interesting dad is Eric had us write down what our why was.
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We didn't just write it down.
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I mean, we mapped out what our Dream day was.
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I made a storyboard full of pictures, which again, my personality is a spreadsheet.
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I was not all into that lovey-dovey stuff.
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But to this day, I look at it because it is my why, and I have the power Now, the fuel, because I took the time to write it down.
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If you're out there listening your action step, write it down, say it out loud, keep it front and center because your why is what's gonna keep you moving forward when the deals get hard and the doubts get loud.
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I'm gonna say that one more time.
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Your deal, your, excuse me.
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Your why is what's gonna keep you moving forward when the deals get hard and the doubt gets louder?
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My wife and I have this statement on our board.
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It says that today we have to let our dreams speak louder than our fears.
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Let your dreams be louder than your fears.
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So here are three powerful mindset actions I want to and just challenge you today.
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The, these are not about perfection.
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These are not earth shattering, but it is about helping you do the one thing that will keep you from failing, and that is to show up.
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Number one, simplify your next step.
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A lot of people get so focused, they think they get that analysis paralysis that they need a 10 step action plan, newsflash.
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Eric and I were talking about this today.
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You just need the next step.
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Get to the next call, get to the next offer.
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Get to that next learning opportunity when you're getting started or may, maybe you've been doing this for a while and you're like with the market is shifting.
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Look, newsflash the market where I'm at least it is definitely shifting.
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It's changing stock market at the time.
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I'm recording this in April.
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It's changing.
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We don't know what's gonna happen, but I don't have to focus.
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25 steps down the road, I need to focus on the next offer.
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I need to focus on the next step.
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Something else that I find that is interesting.
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I'm a person of faith, so if this is just as a, you know, just bleep through this really quickly, if you're not a religious person, but as a religious person who believes in a higher power, I believe that God has already determined my next step.
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I don't have to worry about tomorrow because God has already promised it to me.
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I already read the back of that book and I believe I win.
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So that gives me comfort.
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That gives me peace.
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Number two, let's move on.
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So number one was simplify your next step.
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Number two, surround yourself with belief.
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Get people around you who you are.
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They're out there doing it.
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Join a local meetup, a mastermind, find you a mentor.
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Let me just tell you if you're out there, deal maker atlanta.com, that's our meetup if you're in Atlanta, we have people, by the way, that don't even live in Atlanta.
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They are literally driving.
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We had somebody a couple meetings ago that flew in to come to this meeting.
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And here's what we do is we just all show up.
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We're there to support each other.
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Yeah, we have a topic we're gonna learn about something.
00:10:39.259 --> 00:10:47.509
And then the most powerful moment, one of my mentors, Danny said at this, the most powerful part of the meeting is the meeting after the meeting.
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And that's where we all get together and we talk to each other and we network and we help.
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And quite frankly, we encourage each other because if I'm surrounded by people who are doing it, it helps me to realize that I can do it too.
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To put it this way to state it just a little bit differently.
00:11:05.134 --> 00:11:07.413
Greatness is for everyone.
00:11:07.413 --> 00:11:13.533
And if you're listening to this episode right now, I want you to know that greatness is for you.
00:11:13.653 --> 00:11:17.553
So surround yourself with people who believe it.
00:11:18.844 --> 00:11:20.673
Number one was simplify the next step.
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Number two was surround yourself with belief.
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And number three is remember who you are becoming.
00:11:26.673 --> 00:11:26.734
Yeah.
00:11:27.453 --> 00:11:34.083
Every challenge is shaping you into the kind of person who can hold the success you're chasing.
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A lot of people get really tight on, on money.
00:11:37.624 --> 00:11:43.083
I like to say this, if your hand, your fist is always closed'cause you're trying to hold on, you can never receive anything.
00:11:43.083 --> 00:11:46.969
Get your fist open, give generalists generously to those around you.
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Believe in other people because if I'm wanting to be a person who receives a lot, I need to be a person who is giving a lot, because every challenge that I face is shaping me to become the person that can hold the very success that I'm chasing.
00:12:05.043 --> 00:12:08.014
By the way to cycle back to number two, surround yourself with belief.
00:12:08.163 --> 00:12:09.394
Who are you hanging out with?
00:12:10.083 --> 00:12:23.974
If you're not able to get somewhere, it might be that the people around you are pulling you down to their level because you can never rise past the people who you spend the majority of your time with.
00:12:24.903 --> 00:12:26.764
So think about who you are becoming.
00:12:27.333 --> 00:12:28.083
Focus on that.
00:12:28.083 --> 00:12:28.923
What books are you reading?
00:12:28.923 --> 00:12:30.453
What podcast are you listening to?
00:12:30.453 --> 00:12:32.073
What YouTube videos are you watching?
00:12:33.469 --> 00:12:36.198
Become the person that you want to be.
00:12:36.918 --> 00:12:51.288
So if you are out there and you're trying to build something bigger than yourself, or if you're fighting for freedom in a future that most people don't believe in May, maybe even you don't fully believe it, I want you to know that Eric and I, we see it, Rachel and I.
00:12:51.678 --> 00:12:52.249
We see it.
00:12:52.249 --> 00:12:54.798
We see you, we believe you.
00:12:55.938 --> 00:12:59.408
And if you need a place to plug in, if you want people to walk just walk.
00:12:59.783 --> 00:13:02.094
Beside you, we've got that for you as well.
00:13:02.094 --> 00:13:04.224
Go to on purpose investor.com.
00:13:04.764 --> 00:13:07.163
Let us let Eric and I walk beside you.
00:13:07.163 --> 00:13:14.303
Or if you're a real estate agent, the Agent Accelerator Podcast, come find me on Instagram at jrb dream team.
00:13:14.303 --> 00:13:20.813
Let Rachel and I walk beside you because we're stronger when we work together.
00:13:21.053 --> 00:13:27.293
Now the last thing I wanna tell you is just thank you for listening to this show and remember, just keep building.
00:13:28.149 --> 00:13:36.729
More importantly, keep showing up and remember that success is for you too, and you are closer to it than you think.
00:13:37.947 --> 00:13:40.238
If you love what you heard today, it would mean the world to us.
00:13:40.317 --> 00:13:53.327
If you would take a moment to rate review and share this podcast with someone that you believe would benefit to sharing is the best way for us to grow and to develop a community, to join you on your intentional investing journey.
00:13:54.003 --> 00:14:03.082
In the meantime, come hang out with us on social media at On Purpose Investor, or sign up for our next course, newsletter, or meetup at OnPurposeInvestor.
00:14:03.082 --> 00:14:03.462
com.
00:14:03.812 --> 00:14:08.592
But most importantly, go out, live your life, and do it On Purpose.
