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July 27, 2022

074. The Marketing Blueprint of THE UNDERCOVER CONTRACTOR w/ Matt DiBara

074. The Marketing Blueprint of THE UNDERCOVER CONTRACTOR w/ Matt DiBara

Mat DiBara is a 4th generation contractor and leader of DiBara Masonry in Los Angeles, CA! Known as the Undercover Contractor, he is committed to empowering the Construction Management and Contracting industry to be a great asset to the people they service. Known for some of the most creative marketing tactics in the industry, he’s here to share his approach, passion, and principles . We dive into! 

Growing up in the family business: how he handles the expectations, pressures, and benefits of carrying such a promising legacy. Matt started working the family business at the age of 9! 

Distinguishing a business vs. a brand :  the power in being intentional about drawing attention to your brand so that you can close more business in your industry. 

Abiding by principles and the commitment to be fearless :  why R.E. professionals can get further in their careers by establishing pillars and a commitment to try almost anything to be successful. 

The importance of becoming “ a mad scientist” :  why brand recognition is more about what are willing to risk in marketing more than it is about doing it the way it’s always been done. 

And so much more!

Connect w/ Matt : https://theundercovercontractor.com/

IG https://www.instagram.com/theundercovercontractor/

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