CEO and founder
Mike Hauptman is CEO and founder of AdLib, provider of the leading DSP-agnostic media buying platform for in-house programmatic teams and independent agencies.
Mike is a programmatic marketer solving complex and large-scale technical business challenges for Fortune 500 brands, agencies, and advertisers since 2006.
Before founding AdLib, Mike was among the first 100 employees at MediaMath, where he assumed various roles, including VP of Technical Business Development and Global VP of Platform Integrations.
Nov. 13, 2025
The Media Buying Tactics That Work in 2025
Are you looking to transform your agency or in-house marketing team with cutting-edge programmatic advertising strategies ? Curious how AI in media buying is changing the landscape for independent digital agencies? This episo...