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Feb. 20, 2024

E43: Sasha Pieterse (Alison) of Pretty Little Liars Reveals Her New Venture Backed Startup

E43: Sasha Pieterse (Alison) of Pretty Little Liars Reveals Her New Venture Backed Startup

Sasha Pieterse of Pretty Little Liars and now Co-Founder and CEO of Hippie Water, sits down with David Weisburd to discuss her journey from child actor to entrepreneur, her experiences working with renowned actors, and her new venture.

Sasha Pieterse of Pretty Little Liars and now Co-Founder and CEO of Hippie Water, sits down with David Weisburd to discuss her journey from child actor to entrepreneur, her experiences working with renowned actors, and her new venture backed startup. They delve into the cannabis beverage market, Hippie Water's D2C strategy, and the importance of authentic representation.


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X / Twitter:

@dweisburd (David)

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LinkedIn:

Sasha: https://www.linkedin.com/in/sashapieterse/ 

David: https://www.linkedin.com/in/dweisburd/ 

Hippie Water: https://www.linkedin.com/company/hippie-water/ 

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Instagram:

Sasha: https://www.instagram.com/sashapieterse/?hl=en 

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NEWSLETTER:

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Questions or topics you want us to discuss on The 10X Capital Podcast? Email us at david@10xcapital.com

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TIMESTAMPS

(0:00) Episode Preview

(2:45) Overcoming struggles as a child actor and managing fame

(9:16) Celebrity encounters and working with Joaquin Phoenix

(11:18) Introduction of Sasha Pieterse's new venture - Hippie Water

(15:16) Sponsor: Deel, the all-in-one HR and payroll platform

(17:35) The competitive edge and necessity of Hippie Water in the cannabis beverage market

(23:03) The D2C strategy and use of social media for Hippie Water

(26:24) 10X Capital Podcast Newsletter

(26:47) The importance of representation and overcoming comparison

(31:08) Sasha's authenticity and resilience 

(33:11) Sasha's vision for Hippie Water and future plans