Dec. 15, 2025

Burger, Beer & The Marketing Blueprint - Rev Ciancio

Burger, Beer & The Marketing Blueprint - Rev Ciancio

What do a rubber duck, local search optimization, and soggy burgers have in common? They all show up in this high-energy, no-fluff conversation with the legendary David Rev Ciancio aka Rev... restaurant owner, hospitality marketing expert, and unapologetic pickle-hater.

In this episode of The Late Night Restaurant Podcast, Rev spills the secret sauce on:

  • The 67% rule that proves Google was built for restaurants

  • Why most operators are chasing squirrels instead of guests

  • The one marketing fix that boosted beer sales at his restaurant by 800%

  • Why posting on Instagram isn't marketing and what actually is

  • The marketing tool every restaurant needs (that costs less than a good steak)

Whether you're a seasoned operator or just opened your first food truck, this episode is a masterclass in restaurant growth packed with real talk, killer stats, and laugh-out-loud moments. Yup, this is a keeper.


🍔 🍺 Bring your appetite. Leave with a blueprint.