Paris Baguette Isn’t From Paris: How a Korean Bakery Café Went Global

Paris Baguette may sound French, but its story begins in South Korea. On this episode of Hospitality Hangout, hosts Jimmy Frischling and Michael Schatzberg sit down with Kathy Chavenet to explore how a Korean-born, French-inspired bakery café brand grew into a global powerhouse with more than 4,000 locations worldwide.