The Hospitality Hangout

Join Michael Schatzberg aka Schatzy (The Restaurant Guy) and Jimmy Frischling (The Finance Guy) on The Hospitality Hangout as they explore hospitality, food service, and investment trends while connecting with industry leaders. Each week, receive insider insights and funny stories that shape the hospitality landscape. They live at the intersection of hospitality, food service, technology, and investment, connecting the biggest players and boldest ideas shaping the industry. Each week, they serve up funny, informative, and wildly entertaining conversations with the insiders who are leading a new era of hospitality. From emerging brands and breakthrough tech to industry trends and restaurant success stories, no topic is off the table. It’s where the who’s who of hospitality hangs out – packed with expert insights, laugh-out-loud moments, and must-know trends that keep you ahead of the game. 🍽️ Tune in, grab a drink, and let’s talk shop! 🚀

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Nov. 11, 2025

Building BarTaco: Insights on Brand Culture and Growth in Hospitality

Show Notes
Guest Profile

Scott Lawton, Co-Founder and Chairman of BarTaco, joins to share his unique journey from busboy to a leader in the food industry. In this episode, Scott offers insider insights on hospitality strategies, the importance of brand culture, and scaling a lifestyle-focused restaurant business. He reflects on industry trends that have shaped his approach, including his time at Tribeca Grill and the founding of Barcelona Wine Bar. Scott also discusses the sale and revival of BarTaco, highlighting key lessons learned and opportunities for growth in the hospitality landscape. Tune in for an engaging conversation filled with practical wisdom and a deep dive into hospitality business growth and culture.

Episode Credits:

Produced by: Branded Hospitality Media
Hosted by: Michael Schatzberg, JImmy Frischling
Producer: Julie Zucker
Creative Director: Adam Levine
Show Runner: Drewe Raimi
Post Production: Three Cheers Creative

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Scott Lawton

Chairman & Co-Founder, Bartaco

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Building BarTaco: Insights on Brand Culture and Growth in Hospitality

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