How to Unlock an Abundant Creative Business Mindset w/ Ashaala Shanae, Coach and Mentor

Is it possible for you to successfully blend the worlds of entertainment, education, ministry and entrepreneurship into a fulfilling and lucrative career?

Our guest Ashaala Shanae has, and she is sharing how you can do the same.

For nearly 20 years, this pioneering recording artist, vocal health expert, performance coach and mentor has continually challenged herself to grow her career beyond the stage and the studio.

She now works tirelessly to help other creatives to see the divine possibilities that await them if they apply hard work and seek out the right guidance.

After a successful stint as a background vocalist, Ashaala expanded her horizons by becoming Creative Director and CEO of The Music and Arts Healing Institute ( aka The M.A.H.I.), located in Miami, Florida. She has been featured in media outlets such as Blackdoctors.org, 'Get Up Mornings' with Erica Campbell, Root Magazine, Elev8 Magazine and many others. She has worked closely with the biggest and brightest artists in multiple genres, such as, Yolanda Adams; Martha Munizzi; Jonathan Nelson; Todd Galberth; Joshua Rogers; Q Parker from Bad Boy's 90's RnB band 112, and lead singer of "Tank and The Bangas" Tarriona "Tank" Ball.

Her immense amount of experience as a celebrity vocal health coach has given her well-deserved access to the highest levels of the industry, yet she continues to champion the heart-level issues that affect every creative, including emotional distress, suicide awareness, and mental health issues through her LOVESTRUCK annual conferences.

Her interview with us touched every aspect of the process that creatives must go through to overcome fear and unforeseen setbacks, on the way to becoming the complete and confident Christian creative entrepreneurs we’re called to be.

• How her relationship with key mentors like Ms. Betty Wright influenced her life and leadership
• Why mentorship is the ONLY way to grow your creative business to new levels
• A revealing and insightful explanation of how creatives process emotions
• Why knowing your purpose is a key to thriving in the midst of uncertainty
• The difference between ministry, artistry and industry and why all three must be prioritized properly in order to survive as a Christian creative
• How she built her systems to create multiple streams of income
• Why you should never marry yourself to an artist or project
• Her advice to musicians who are considering a new project or entrepreneurial step

Learn more about Ashaala’s services:

The Music and Arts Healing Institute (The M.A.H.I)

https://www.facebook.com/TheMAHIProgram

https://www.instagram.com/themahiprogram/

Follow Ashaala on Instagram

Learn more about the LOVESTRUCK movement

Links Related to this Podcast Episode:

• Godandgigs.com/grow - Register for FREE trainings in November 2020 where you’ll learn how to build your online audience and connect deeply with those you are called to reach with your creative work
• Creative Emergency Toolkit - resources for musicians and creatives who need assistance during COVID-19
• Learn about The 4 Questions you need to ask before going Full-Time in Arts and Entertainment

Join our God and Gigs Facebook Group so you can watch more of our Facebook Live chats!

More About the God and Gigs Show

Welcome to The God and Gigs Show, the podcast for Christian creators who want to build a creator lifestyle that honors God and gives you the joy and satisfaction you've always wanted.

This isn't a show about hustle culture or chasing the next algorithm trick. We go beyond surface-level tips to talk about what it actually looks like to create from a place of faith — practical strategies for podcasting, content creation, and growing a creative business that lasts. You'll hear conversations about staying consistent without burning out. We also dig into finding your creative voice along the way, even when ministry, family, and work are all pulling at the same hours.

Whether you're just exploring your creative gifts, or you've been creating professionally for years, this show gives Christian creators practical tools and spiritual encouragement to fully embrace God's creative calling - at any level of skill or vocational ability. The goal is to help you create consistently and embrace God's will for your creative life without sacrificing your calling.

Your host and founder is Allen C. Paul — podcaster, musician, author, and speaker based in South Florida.  We started this show to help creators thrive in faith, business, and creativity through simple, practical solutions.

We'll cover questions like:

• How do I work in secular arts and entertainment without losing my faith focus?
• What does it actually look like to build a creative business as a Christian?
• How can I stay consistent with content creation without burning out?
• What's the difference between hustle culture and sustainable creative work?
• How do I find my voice as a faith-driven or creator?
• How can I balance ministry, family, and creative work?
• What are practical first steps to working as a Christian creator?

If you've been searching for honest conversations about faith and creativity,  keeping your family and relationships as your first priority, or how to build a business that honors your calling, you're in the right place. Join us every week as we help you become the creator you were created to be.

Connect with us on Instagram at https://instagram.com/godandgigs and learn more about the God and Gigs 360 community at https://godandgigs.com/membership.

Have more questions? Check out our FAQ page on The God and Gigs Show