Brand Strategy Episodes
Creating Offers that are "on brand"
In this episode, our guest Leslie Chasnoff shares the importance of understanding your brand value in order to build brand loyalty and deliver the brand promise. As the San Antonio Market Director at Notley, she discusses on how to take an organization's vision for its brand and develop programs that align and carry it to success. If you are a changemaker and want to create impact brands, you can get in touch with Leslie here - leslie@notley.com
Brand Strategy in Under 20 Minutes
In this solo episode, host and Brand Author founder Zahra Cruzan shares simple actionable steps to help build and create your brand. She discusses the importance of brand value and presents simple tools so you can start working on your brand strategy today.
Visionary Leadership
In this episode, listen in as host and Brand Author founder Zahra Cruzan discusses how important vision is to the branding process. She shares compelling case studies and strategies on making sure your brand vision translates into the experience. You don't want to miss this episode! Connect with Zahra: Facebook: https://www.facebook.com/brandauthor/ Instagram: https://www.instagram.com/brand.author/ LinkedIn: https://www.linkedin.com/in/zahracruzan