Tracking pixels let ad platforms recognize your website visitors, so you can build audiences and retarget engaged listeners with ads. Podpage supports pixels from Facebook, LinkedIn, X/Twitter, and Reddit — you just paste in an ID, no coding required.
Available on the Pro plan and above.
How to add a tracking pixel
- In your dashboard, go to Settings → Integrations.
- Find the platform's card and click Connect.
- Paste your pixel or tag ID into the field (see below for where to find it) and click Save.
Where to find each ID
- Facebook Pixel ID — from your Facebook Events Manager.
- LinkedIn Insight Tag ID — copy the
_linkedin_partner_idnumber from your LinkedIn Insight Tag. - Twitter Universal Tag ID — copy the ID from the
twq("init","_______")line of your universal website tag. - Reddit Pixel ID — in the Reddit Ads Events Manager, choose Set Up Reddit Pixel → Install on Website and look for the Pixel ID.
Once saved, Podpage adds the pixel code to every page of your website automatically.
Tip: Pixels track visitors from the moment you save — they can't report on traffic from before they were installed, so set them up before you launch an ad campaign.