Effective Communication and Profitable Membership Models: ft. Luke Hansen, Founder & CEO at CompanyCam

Today, we're going to talk about an important topic that is often overlooked - effective communication. As a business owner or entrepreneur, communication is key to success, but it's not always easy. I'll share some of my own experiences with failure in communication and how I was able to overcome them.

Later on in the episode, I had the pleasure of interviewing Luke Hansen, Founder and CEO of CompanyCam. Luke's story is a remarkable one, as he went from working at an established roofing company to starting his own software company which has become incredibly successful.

Luke shares with us how he was able to create millions in revenue through his profitable membership model. He talks about the importance of having an average customer lifetime of 5 years, and how he was able to achieve this through effective pricing and a focus on customer retention.