42: Scale Your Service Business Without Building an Agency with Eva Couto

What if the goal of your business isn’t to scale into an agency, but to get paid well to do the work you actually love?

In this episode, Eva Couto from Flying Colors Creative and I talk about staying in your craft, resisting the pressure to build like a corporation, and designing a service business that actually fits your life. We get into custom work, pricing, systems, boundaries, and why most service providers don’t need more offers, they need better ones.

If you’re tired of being told that pulling yourself out of delivery is the only way to grow, this conversation will feel like a deep exhale.