Another hot topic at @groceryshop2021 is the evolving role that new media is playing in both online and offline shopping.

Cooler Screens CEO Arsen Avakian shares with Chris Walton and Anne Mezzenga in this clip how they've evolved Cooler Screens to give #retailers and #CPG companies real-time data on customers at the moment of purchase in-store.

For the full interview with Arsen, head here: https://omnitalk.blog/2021/09/19/spotlight-series-video-cooler-screens-founder-ceo-arsen-avakian-groceryshop-special-report/

Thanks to Cleveron and UntieNots for making this and all of our #Groceryshop2021 possible.

#retail #retailmedianetworks #instoremedia #shoppermarketing #digitalads #digitalmarketing #retailmarketing #retailing #shoppingandtheretailindustry