Real People, Real Business

Real People, Real Business - EP #98 with Crystalynn Shelton - Finding Joy Beyond the Numbers

Real People, Real Business is my online show featuring business owners and entrepreneurs who are in the trenches, creating and growing their dream businesses, one step at a time. Sometimes we need inspiration and answers from folks who are closer to where we are, and who share the same experiences, constraints, challenges, and opportunities that we do.

I’m Stephanie, and I work with experienced business owners who are trying to figure out what’s next in their businesses. They have pushed themselves to achieve enough success that they know their business is viable, but feel they have run out of options for growth. I help them create a new vision and strategy for their business so that they can feel completely aligned, excited and energized about their new direction with a clear path for financial and personal growth.

IN THIS EPISODE - "Finding Joy Beyond the Numbers"
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After discovering her love of numbers in a high school bookkeeping course, licensed CPA and QuickBooks Top 100 ProAdvisor Crystalynn Shelton launched her corporate career in accounting. With years of experience under her belt, she left the corporate world to start her own consulting business where she helps businesses large and small take control of their finances.

In this episode, you’ll hear how Crystalynn discovered her unexpected affinity for accounting, how she transitioned from the corporate world into her own consulting business, and how she uncovered her true superpower by following her joy that has helped her scale her business.

Crystalynn describes her unexpected path into accounting, becoming a CPA leading the accounting departments for large corporations, and how becoming certified in Quickbooks opened her up to a newfound passion for teaching.

Crystalynn tells us how she leveraged her brand new Quickbooks certification to land a teaching job at UCLA, how she realized teaching is her superpower, and how her work with students helped her get her first business clients.

Crystalynn details how she came to write an Amazon best-selling book, how she has diversified her services in order to help more people, how she uses speaking engagements to build visibility, and the hard lesson she learned from avoiding marketing her business.

Finally, Crystalynn shares her advice for outsourcing the parts of your business you need help with, tips for setting your hires up for success, the value of growing your business according to what brings you joy, and the reality of work life balance as a business owner.

View episode details at https://podcast.stephaniehayes.biz/episode-98/

Find Crystalynn at:
Website: https://www.crystalynnshelton.com
Instagram: https://www.instagram.com/crystalynnshelton/
Facebook: https://www.facebook.com/profile.php?id=100074172338160
LinkedIn: https://www.linkedin.com/in/crystalynnshelton/
Get the free gifts Crystalynn mentioned in this episode -
Your First Seven Days in Quickbooks Checklist: https://www.crystalynnshelton.com/first-7-days-in-qbo-opt-in

Learn more about Stephanie: https://www.stephaniehayes.biz