What’s the most human moment you’ve experienced in real estate?
Tina Priest shares a powerful reminder from a transaction in Northeast Florida.
She was working with another agent when that agent’s father passed away mid-deal.
“I was like, ‘How can I be helpful?’… because, you know, we’re humans too.”
In an industry that can feel competitive — especially in markets like Jacksonville, Ponte Vedra, and St. Johns County — it’s easy to forget that everyone is carrying something.
Deadlines.
Inspections.
Negotiations.
But behind every contract is a human being doing their best.
This is what professionalism with empathy looks like.
Watch the full episode:
www.tracyhayespodcast.com/310
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