Why 50 Podcast Downloads Matter More Than You Think

In this episode, Jimmy McKay sits down with podcasting legend Dave Jackson of School of Podcasting to answer a key question for healthcare providers and clinic owners: Is podcasting worth it if your show is small?

Dave shares insights from nearly 20 years of podcasting experience, including:

• Why 50 downloads could outperform 5,000 YouTube views
• What makes a podcast “successful” beyond numbers
• The case for audio-first content and short-form video
• Real-world examples from niche creators (including chameleon breeders

<p>This episode is part of the <a href="/physical-therapy-business-podcast">Physical Therapy Business Podcast</a>, where physical therapists and clinic owners learn how to get more patients, improve operations, and grow their clinic without relying only on referrals.</p>

<p>Looking for more episodes? Explore the full <a href="/physical-therapy-business-podcast">Physical Therapy Business Podcast</a> for real-world strategies on physical therapy marketing, patient acquisition, and clinic growth.</p>