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Tune in as we are joined by Alyssa Marshall of Owwlish to discuss the importance of pursuing one's passions and how no-code tools can help individuals invest in their passions without having to worry about the technical aspects of building a course platform. Alyssa shares her experience with creating an online course platform and how she designed it to be user-friendly for those who want to focus on teaching rather than website design or payment collection. We also discuss the evolution of online course platforms over time and how they have become more accessible for creators. Alyssa emphasizes the importance of starting small with a mini-course and letting audience feedback guide the creation of future courses. The conversation then shifts to discussing Alyssa's company, Owwlish, which helps others create their own online courses easily. The ideal fit for Owwlish is someone who wants to create a course but doesn't want to deal with the technical side of things.
Chapters:
00:00:00 Small Business Origins: Exploring The Real Stories Of Entrepreneurs And Businesses Across The Nation
00:02:28 Struggling With Sleep Debt As A Full-time Firefighter
00:08:21 Challenges Of Running An Online Course Business With Outdated Technology
00:11:53 Making A Big Decision: The Excitement And Challenges Of Changing Course In Life
00:17:29 Growing Up Privileged And Comparing Cultures
00:20:05 The Transformation Of Owlish And Its Ideal Client
00:25:29 The Importance Of No Code Tools For Pursuing Passion Projects.
00:27:58 Benefits Of Keeping Everything Under One Umbrella For Long-term Success
00:31:11 The Power Of Video In Online Learning
00:33:39 Let Your Audience Guide You: Building A Mini Course To A Master Class
00:36:52 Course Platform Offers Easy Course Creation With Drag-and-drop Functionality
00:40:45 Unclear Topic Leads To Name Change For Podcast
00:46:28 Variety In Course Length And Usage On Online Platforms
Tweetables:
"I'm given "The 4-Hour Workweek" by Tim Ferris. I finally was able to acknowledge to myself that I will be miserable for the rest of my life if I stay on this career track. It felt like a blueprint." - Alyssa Marshall
"You download it because it sounds fine. And then do you open it, how much do you actually utilize it? You just don't, we all are busy and like a little thing of PDF, it just leaves our mind. It's not substantial enough to take up our brain space versus if it's a free course. A video, it is a lot more engaging and you just feel like you're kind of with that person in a more intimate way." - Alyssa Marshall
Key Takeaways:
The podcast transcript covers various topics, including growing up privileged, the importance of keeping everything under one umbrella for a course platform, and the flexibility of online courses. The speaker also discusses the ease of building a course on their platform and how creators can utilize it to sell their courses.
Links Mentioned:
Special for Podcast Listeners: Two Months Free Owwlish
Alyssa Marshall's Email: hello@getowwlish.com
Small Business Origins Website
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Cofounder
Alyssa Marshall is the cofounder of Owwlish, a software as a service (SAAS) that helps non-technical creators embed awesome-looking online courses into their own websites without the help of a developer.
Having received her DDS in both South Korea and the United States, Alyssa practiced dentistry before becoming an entrepreneur. In 2013, she created an educational hub providing online courses and remote training for dentists all around the world looking to take their careers to the next level. This venture led to her retiring as a dentist at age 31.
As a non-technical course creator, Alyssa grew frustrated with the various technical challenges of hosting a thriving online course community. The constant back and forth with developers just to make simple changes combined with the complexity of maintaining a whole separate course website led to her and her partner, Kevin, developing their own custom course platform, which eventually became Owwlish.
Alyssa has two beautiful daughters with her husband, Kevin, and lives in a sleepy mountain town in Arizona. She's a Jiujiteira, coffee snob, and an avid listener of podcasts and audiobooks.
Visit www.smallbusinessorigin.com to hear more, and connect!
