Walmart's 270+ Store Drone Expansion & Why Everyone Wants Deliveries in 25-45 Minutes | NRF 2025

In this Omni Talk Retail episode, recorded live from NRF 2026 in the Vusion podcast studio, Greg Cathey, SVP of Digital Fulfillment Transformation at Walmart, reveals how customer demand is driving the company's massive drone delivery expansion to 270+ stores coast-to-coast and why everyone, not just one demographic, is using the service.
From dynamic delivery windows (25-45 minutes instead of static promises) to surprising use cases like fur baby treats and birthday party surprise-and-delight moments, Greg breaks down how Walmart is using AI for routing in sub-4,000 population Texas towns and intelligent substitutions. He shares insights on environmental benefits of taking vehicles off Atlanta roads, why mayors are requesting the technology for their cities, and how proximity remains Walmart's superpower serving 90% of the US population within 10 miles.
If you've wondered what purposeful drone delivery looks like at scale, this conversation delivers the real-world data.
🔑 Topics covered:
-270+ stores getting drone delivery: Dallas to Miami to LA (coast-to-coast program)
-Wing partnership expansion announced with Google/Alphabet
-Customer demand driving expansion: "When is it coming to my neighborhood?"
-Dynamic delivery windows: 25-45 minutes vs. static 1-hour promises
-Use cases: forgotten items, childcare essentials, pet treats, birthday surprise & delight
-All demographics using drones (not just one cohort)
-Environmental benefits: removing vehicles from congested metro roads
-AI-powered routing reaching sub-4,000 population
-Texas towns with sub-30 minute delivery
-AI substitutions when items unavailable 95% of country covered with 3-hour or less delivery
-Proximity superpower: stores within 10 miles of 90% of US population
-Rising customer expectations across ALL demographics (everyone is time-starved)
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#walmart #dronedelivery #retailfulfillment #walmartplus #omnitalk #retailtech #wingdelivery #lastmile #retailinnovation #airetail #dronetech #retailpodcast
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Hello everyone, this is Omnitalk Retail.
Speaker AI'm Chris Walton.
Speaker BAnd I'm Anne Mazinga.
Speaker AAnd we are coming to you live from New York City NRF 2026 from the Vusion booth, booth number 4921.
Speaker AAnd standing between us is Greg Cathy.
Speaker AHe's been on the show before.
Speaker AWe're excited to have him back.
Speaker AAnd Greg is the SVP of digital fulfillment transformation at Walmart.
Speaker AGreg, welcome back to Omnitalk.
Speaker CHappy New Year.
Speaker CHappy New Year.
Speaker BYeah, you know, we're not going to cut you any slack.
Speaker BWe're just going to dive right in because we have about a thousand questions.
Speaker BSo, you know, casual first question.
Speaker BWhat's your biggest priority in 2026?
Speaker BGreg, when you think about fulfillment at Walmart, let's talk about it.
Speaker CTwo things that customers want.
Speaker BYes.
Speaker CThey want great items and they want them fast.
Speaker BYes.
Speaker CSo what we're working on and focused on is getting customers whatever they want as fast as they want it.
Speaker AOkay.
Speaker CSo speed for us is where all the focus is.
Speaker BYeah.
Speaker BAnd I can attest to that as, as a Walmart plus customer.
Speaker BThe speed is just remarkable.
Speaker BIt's faster every single time I use it.
Speaker BI feel like.
Speaker ASo yeah, Walmart's or Ann is the biggest Walmart plus convert in the human history of the world.
Speaker AGreg, I don't know if you know.
Speaker CThat, but I, I wanted to tell.
Speaker AI got some data on, got some data on that.
Speaker CAnd the, this wonderful blouse that you're wearing looks awfully familiar.
Speaker BYes, that's because it's also was delivered to me as a Walmart blouse because customer from the Walmart six miles from my house.
Speaker CThat's awesome.
Speaker ANow Greg, I don't want you to drone on too long on this next question, but as competitors keep getting faster, they keep pushing the envelope on speed.
Speaker AWhat is Walmart doing to continue to beat the competition when it comes to speed of delivery?
Speaker CYeah, we're focused.
Speaker CAs I said, we're focused on speed every single day and we're getting faster and faster.
Speaker CWe changed our promise.
Speaker CWe used to give it very static like it would be a one hour promise or a three hour promise or something along those lines.
Speaker CNow what we'll do is we will tell you we're going to deliver this in 25 to 40.
Speaker AYeah, right, I've seen that.
Speaker AYeah.
Speaker CSo we love the fact that we can narrow that down for customers and they understand exactly when they're going to get this, their items.
Speaker CThe other thing, and we just announced this this morning, John and Sundar Announced this, our CEO and CEO of Google that we are expanding our relationship with Wing, which is an Alphabet company, and we are going to 150 more stores with drone delivery.
Speaker CSo with this announcement, we will be making this program a coast to coast program.
Speaker CSo we will have operations all the way from Miami, think St. Louis, Cincinnati, all the way to LA.
Speaker CAnd we're really excited about this.
Speaker ASo, Greg, I'm curious because I remember when drones first burst on the scene.
Speaker ARight, and so now you guys seemingly are putting more investments into it.
Speaker AYou've had the successful test that we've talked about in the past.
Speaker AYou're now expanding the rollout.
Speaker AWhat's working for you about it?
Speaker AWhat insights can you share about why you're making these investments?
Speaker CYeah, we did our test in Dallas and the test was wildly successful.
Speaker CWe like the results.
Speaker CThe reason why we're expanding it is because customers want us to do it.
Speaker CAnd so the number one piece of feedback that we get from a drone regarding drones is when is it coming to my neighborhood?
Speaker CWhen will I have the ability to, to do this?
Speaker CLike, the word of mouth is just huge.
Speaker CAnd so we had it in Dallas with wing and about 2324 stores.
Speaker CWe did 100 store announcement back in June of last year, taking it to five cities across the southeast and now another 150.
Speaker CSo we'll have over 270 stores nation across the nation that will have the ability to do drone delivery and who's.
Speaker AUsing it and what are they buying.
Speaker AAre there like specific occasions that people like what triggers a drone delivery?
Speaker CEveryone's using it.
Speaker AOkay.
Speaker CThere's not one cohort really that goes higher than another cohort.
Speaker CTypically there's a couple of use cases.
Speaker COkay.
Speaker CSo one is I forgot an item, so I'm going out of town.
Speaker CI need a charger.
Speaker CMy kids take my charger, so maybe a kid took a charger.
Speaker CI need a charger.
Speaker CI need it quick because I got to get to the airport.
Speaker CDrone delivery.
Speaker CI forgot an item.
Speaker CSo we forgot eggs.
Speaker CWe want to do breakfast and we don't have any eggs.
Speaker CIt's hard to do breakfast.
Speaker CWe have a lot of items for child care, so it is.
Speaker CDiapers are not very effective without wipes.
Speaker CSo you need wipes and if you forget those, you need, you need to make sure that you're, you're getting that.
Speaker ATake that one to the bank for sure.
Speaker AGreg, you heard it here, right?
Speaker CAnd probably my most favorite use case that we see in the data is people love getting things for their pets, their fur Babies.
Speaker CSo we see a lot of pet treats, pet toys, things like that that folks are wanting.
Speaker CAnd then the final one that I'll give you is surprise and delight.
Speaker CSo if it is your child's birthday party and you want the candles and ice cream to show up and all of the kids go outside to be able to watch this drone, it is a magical experience.
Speaker CAnd that's normally what gets posted on social media the most because people are just amazed by the service.
Speaker ALike a new age pinata almost for a birthday party in a lot of ways.
Speaker CWe do not, we do not need anybody messing with a package as it comes.
Speaker CRight, right, right, right.
Speaker CDon't, don't pin.
Speaker AIt goes on the ground and then you just open it up.
Speaker AIt's like frenzy once you open it up.
Speaker ARight, right, right, right.
Speaker BWell, Greg, I'm curious from your perspective, like, what had to be true or what, what technology had to be in place?
Speaker BHow far did it have to come for you as an organization to say, yes, we're going to continue to roll this out.
Speaker BWere there things that just like, it finally got there or it made sense?
Speaker BIt pencils now, like what, what was the trigger to kind of go forward on more stores?
Speaker CThe, the biggest thing for us is customer demand and the overwhelming customer and markets.
Speaker CWe just opened Atlanta.
Speaker CAtlanta was wanting us to come to their market and do this.
Speaker CSo they were asking for it.
Speaker CWe're opening Houston next week, I believe.
Speaker CI think it's next Thursday.
Speaker CWe're going to open the Houston market.
Speaker CThey are asking for this service.
Speaker CSo people are asking for it.
Speaker CThe governmental officials, mayors are saying, hey, can you come to our city?
Speaker CWe'd love to have this technology.
Speaker COne of the good, one of the big things is it takes vehicles off the road.
Speaker CRight.
Speaker CSo if you, if you've ever been to Atlanta, there's a bit of some traffic issues from time to time.
Speaker CSo the more that we can convert over to drone, the more it'll make it easier for those customers and it's better for the environment.
Speaker CSo we're excited about it.
Speaker BThat makes sense.
Speaker BOkay, I want to shift into AI a little bit.
Speaker BFun question for us to be able to ask people is just how you're using AI.
Speaker BSo how is AI most useful right now for you and your team when it comes to delivery and fulfillment at Walmart?
Speaker CWe, yes, we lean in from an AI standpoint, generative, physical, AI, agentic AI.
Speaker CSo we spend a lot of time in that space.
Speaker CA couple of use cases.
Speaker COne, as we think about mapping and mapping locations Moving from a very rigid, inflexible mapping solutions to more of an agentic and generative mapping solutions that help us marry up all of our associates customers that need merchandise.
Speaker CAnd even in very rural areas, there's towns in Texas that are sub 4,000 people.
Speaker BRight.
Speaker CVery small towns where right now we can deliver in sub 30 minutes because we're using this AI to help route and where we're going and where we're moving merchandise.
Speaker AWow.
Speaker CYeah, so.
Speaker AOh, go ahead.
Speaker CI was just gonna say the other, the other one that I was sitting here thinking of is we also use it in the, in the rare case that a customer can't get what they need, like they've ordered something and for whatever reason, we didn't have it when we were gonna fulfill it for that customer.
Speaker CWe use a lot of AI to help from a substitution standpoint.
Speaker BOkay.
Speaker CSo to make sure that we know and give you offerings for exactly what you would want.
Speaker CAnd customers love, love that they understand from time to time and to be able to give them the solution that they want and something that'll make sense.
Speaker BIt really makes sense.
Speaker BSomething closer, I imagine, to what they would have wanted.
Speaker AYeah, that makes sense given the importance of grocery in your business too.
Speaker ANo doubt.
Speaker AAll right, so it sounds like a lot of things are going well for you guys at Walmart.
Speaker ASo I'm curious, what do you think though?
Speaker APut you on the spot a little bit here, Put your feet to the fire.
Speaker AWhat do you think the biggest challenges are for you in 2026 and how are you planning to navigate them?
Speaker CGreg, the biggest challenge, I think, for everyone in retail, not just us, is customers are continuing to raise their expectation.
Speaker CThey are wanting more items, they're wanting those items faster.
Speaker CA little bit of how I started.
Speaker CAnd so I believe that the customer expectation is only going to grow.
Speaker CIt's getting higher and higher.
Speaker CAnd we see that from a delivery standpoint, they are asking for items faster and faster and faster.
Speaker CAnd so I think as customer expectations grow, what we've done year after year after year is deployed.
Speaker CAssociates and our technology people led tech powered to be able to serve those demands for those customers.
Speaker CSo we're excited the expectations are rising, we're ready to meet those expectations and we're excited for 2026.
Speaker AGreg, I'm curious, is that demand across the board, you know, when you look at all the Walmart customers, is it generally speaking, like, can you attribute it to everyone that wants that or is it a certain segment of the Walmart customer population?
Speaker CIt's a really interesting question because you would think maybe one cohort would want that over another cohort.
Speaker CEverybody wants.
Speaker AEverybody's wanting it.
Speaker CEveryone is time starved.
Speaker CYeah, people are time starved.
Speaker AJust wrote an article about this.
Speaker AThat's why I was asking.
Speaker AYeah.
Speaker CSo what they're looking for is for us to give them time back in their life so that they can do the things that really matter for them.
Speaker AYeah.
Speaker BOkay, well, Greg, you gave us a couple of examples, but you already reached 95% of the country with 3 hour or less delivery.
Speaker BHow are you going to get that last 5%.
Speaker CAnd always raising the money?
Speaker AIs that on the annual goals there, Greg, that last 5%?
Speaker CYou sound like an executive at Walmart that you could.
Speaker CYou'll fit right in.
Speaker CWe.
Speaker CSo proximity is our superpower.
Speaker CWe do have a Walmart store located within 10 miles of 90% of the US population.
Speaker AOkay.
Speaker CSo our ability to use AI and think about routing software and how we get items to people, that's a huge benefit for us.
Speaker CWe'll also think about.
Speaker CYou mentioned drones.
Speaker CDrones may be an opportunity for us to think about how do we get to those, to those final 5%.
Speaker CBecause a lot of those, a lot of times those are in major metros.
Speaker BRight?
Speaker CLike major, major metros.
Speaker CAnd so if you look at where we're going with drones, first, places like Atlanta, places like Houston, places like.
Speaker ARight.
Speaker CMiami, that allows us to get more items to more people faster.
Speaker BRight, Right.
Speaker CI'll come back next year and let you know how we did on the.
Speaker BI expect that number would drop at least three.
Speaker COkay.
Speaker COh, my Lord.
Speaker BJust 100% of cell blocks.
Speaker AWe're tracking it, Greg.
Speaker AWe're tracking it.
Speaker AAnd we're gonna hold you to that, too.
Speaker AAll right?
Speaker ANext year we'll be, we'll be revisiting with you on how drones is going.
Speaker ASo, man, thank you so much.
Speaker CYou bet.
Speaker AThis was a blast.
Speaker AI really enjoy it.
Speaker CAlways look forward to this.
Speaker AReally enjoy it.
Speaker AAnd the candor, too, that you guys always bring to the party is just excellent.
Speaker ASo again, Greg Cathy of Walmart, thanks to Vuzion for sponsoring our coverage here today.
Speaker AWe're gonna be here for a little bit more today and we'll be back Monday and Tuesday as well.
Speaker AIf you want to stop on by, see them, see us.
Speaker ACome to booth 4, 49, 21.
Speaker AAnd until next time, Anne, be careful out there.





