"When allowing #customers to #selfservice, always give them an easy out."

In the latest Omni Talk Retail #AskAnExpert series, Chris Walton and Anne Mezzenga sit down with Serta Simmons Bedding, LLC's Christopher McShane and Amber Scott to talk about how sometimes the best way #retailers can help #customers is to allow them to help themselves.

But they also need a quick way to get help if that's not working. Amber Scott explains in this clip.

For the full interview with Amber and Christopher, made possible with the support of Talkdesk, head here: https://podcast.omnitalk.blog/public/123/Omni-Talk-Retail-5f9de6d1/80bb78eb

#retail #retailing #ecommerce #commerce #retailnews #shoppingandtheretailindustry #sertasimmonsbedding #talkdesk

#brands #retailinnovation #futureofretail #omnichannel #omnichannelretail #fastfive