This week, Chris and Anne analyze Walmart’s latest experiment: using mobile devices to unlock secured product cases. The discussion heats up with A&M CRG’s pointed question about whether restricting this feature to Walmart Plus members creates unnecessary exclusivity. They weigh the benefits for customer experience against the risk of alienating non-members and suggest more inclusive solutions for this innovative feature.

Key Moments:

• 0:00 - Introduction to Walmart’s new mobile unlocking feature
• 0:45 - How the technology works and its implications for shrink prevention
• 1:30 - A&M CRG’s thought-provoking question on Walmart Plus exclusivity
• 2:20 - The customer experience angle: convenience vs. inclusivity
• 3:05 - Alternatives for broader access through the Walmart app

#walmart #retailinnovation #customerexperience #walmartplus #retailtech