In this interview recorded live from the VusionGroup podcast studio at Groceryshop 2024, we speak with Venessa Yates, Senior Vice President and General Manager of Walmart+. Venessa shares insights on the evolution of Walmart’s membership program, discussing its key benefits, customer insights, and how partnerships with brands like Paramount+ and Burger King provide added value.
Discover how Walmart+ is delivering convenience and savings to millions of customers and why it’s also becoming a go-to option for high-income households.
Key Moments:
0:23 - Introduction of Venessa Yates, SVP and GM of Walmart+
1:08 - Overview of Walmart+benefits and membership structure
3:18 - Walmart+ impact on high-income households and customer engagement
5:00 - Role of digital transformation and e-commerce in Walmart’s growth
7:00 - Discussion of Walmart’s partnership with Burger King for added convenience
7:25 - Walmart+ vs Amazon Prime: why providing undeniable value at the same price matters
8:26 - Vanessa previews her Groceryshop session on convenience and affordability
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