As Gen Z's purchasing power increases, leveraging video as a transaction medium is essential. Discover why brands must adapt now to capture this generation's attention and drive sales through engaging video content. Let's dive into the future of marketing! To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #GenZMarketing #VideoCommerce #DigitalMarketing #FutureOfShopping #VideoContent #MillennialInfluence #MarketingStrategies #Engagement #BusinessGrowth #SocialMediaTrends