What is Dirty Soda? The TikTok Trend Explained

Mountain Dew is launching Mountain Dew Dirty, a dirty cream soda targeting Gen Z consumers and capitalizing on the viral dirty soda trend. But what exactly IS dirty soda, and why is it taking over TikTok and expanding nationwide?

From TikTok to retail shelves, dirty soda is becoming a legitimate beverage category. Learn why this trend has retail analysts saying things they "never thought they'd be talking about in their entire life."

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