Firework CEO Vincent Yang knocked our socks off in last week's #askanexpert series interview.

In this clip, Vincent shares with Anne Mezzenga and Chris Walton what kind of results #retailers and #brands can expect to see when they bring #livestreaming to their own digital properties.

For the full interview with Vincent, head here: https://lnkd.in/egxJkqte

#ecommerce #retail #retailnews #firework #onlineshopping #shoppingandtheretailindustry #livestream #digitalcontent #newKPIs #retailmedia #digitalshopping #retailtech #retailinnovation