Spotlight Series | Customer First, Not Channel With Lisa Collings SVP Of Client Development Epsilon

"If you think your customer is only findable on Instagram, you're wrong."

In our latest Spotlight Series, Lisa Collings SVP of Client Development at Epsilon talks about how #retailers and #brands need to set their strategy on the #customer, not the #channel, even when that channel seems to be the "it" medium of the moment.

For the full interview with Lisa Collings and Anne Mezzenga, head here: https://omnitalk.blog/2021/09/08/spotlight-series-podcast-the-secret-to-post-pandemic-digital-marketing-customer-first-not-channel/ and download Epsilon's #Future of #Retail guide on our homepage at https://omnitalk.blog/

#retail #digitalmarketing #retailing #firstpartydata #retailmarketing #epsilon #retailmedianetwork #CMO