To watch our full interview with Macy's VP of Asset Protection Joe Coll recorded live at #nrf2025, head here: https://www.youtube.com/watch?v=2cOUk6gn_z4&list=PLhlbTg57CFdAihPNZ04kRKCE7HS6wDdF3&index=5&t=45s #RetailCrime #Accountability #TechnologySolutions #ConsumerPower #LawEnforcement #PharmacyInnovation #ShoppingExperience #RetailSecurity #CrimePrevention #EngagingConsumers