As we dive into the upcoming holiday season, our households are gearing up to spend nearly 9% less on gifts compared to last year! Discover how this shift impacts retailers and what it means for discretionary spending. To watch our full interview with Chad Lusk of the A&M Consumer and Retail Group, head here: https://www.youtube.com/watch?v=pLH5xNlvNbQ&t=4s #HolidaySpending2023 #RetailTrends #GiftGiving #ConsumerInsights #BudgetingTips #HolidayShopping #EconomicOutlook #SmartSpending #FinancialPlanning #RetailChallenges