The Hard Truth: Non-Unique Content Won't Survive AI

In this brutally honest segment, Malte Ubl (CTO, Vercel) addresses the elephant in the room: AI is disrupting media and content, but commerce is different. Here's why retailers shouldn't panic—and media companies should pay attention.

The question isn't whether AI will disrupt your business—it's whether you're creating genuine value that AI can't replicate.

💬 Is your content unique enough to survive AI? Let's discuss in the comments.

#AIDisruption #ContentStrategy #Ecommerce #MediaFuture #RetailTech #ProductResearch #UniqueContent #AIImpact #FutureOfCommerce #DigitalStrategy