With Instacart officially winding down its Caper Cart business, Chris Walton asks Kelly Carey which piece of in-store retail technology deserves the title of most overhyped. Kelly points to another technology retailers have been investing in heavily, raising an interesting question about whether shoppers actually need more technology inside stores or whether the better solution is already in their hands.
Watch the full Fast Five episode here: https://youtu.be/mcQ6jr9fLqY
retail technology, in-store technology, overhyped retail tech, smart carts, Instacart, Caper Cart, digital signage, in-store screens, retail innovation, mobile shopping, retail media, store technology, customer experience, Chris Walton, Kelly Carey, Omni Talk Retail, Fast Five Shorts